Brandwave

How popular isESAB in search?

In September 2026, there were an estimated 8.1K branded searches for ESAB worldwide which held steady over the last 12 months. ESAB holds 2.2% estimated Share of Search among TIG brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Everlast67.8%
  2. Fronius20.4%
  3. Miller9.1%
  4. ESAB2.2%
  5. Kemppi0.44%
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Which TIG brands compete with ESAB?

ESAB against TIG brands worldwide, by month

Share of Search by month for Everlast, Fronius, Miller, ESAB. The figures are in the table below the chart.

View monthly share of search table
MonthEverlastFroniusMillerESABKemppi
Oct 202562.1%22.9%12.5%2%0.48%
Nov 202563.5%23.4%10.5%2.1%0.62%
Dec 202566.5%20%10.9%2.2%0.43%
Jan 202666.1%19.9%10.9%2.7%0.51%
Feb 202666.1%19.9%10.9%2.7%0.51%
Mar 202663.3%23.3%10.4%2.5%0.41%
Apr 202663.3%23.3%10.4%2.5%0.41%
May 202664.8%23.8%8.7%2.1%0.5%
Jun 202668%20.5%9.2%1.8%0.53%
Jul 202668.1%20.5%9.2%1.8%0.44%
Aug 202667.7%20.4%9.1%2.2%0.52%
Sep 202667.8%20.4%9.1%2.2%0.44%

  1. 1.Everlast

    67.8%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Fronius

    20.4%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Miller

    9.1%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.ESAB

    2.2%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Kemppi

    0.44%

    Held 5th. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.1 points.

Compare search popularity between ESAB and its closest rivals

Every comparison with ESAB

How has branded search demand for ESAB changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ESAB worldwide held steady at 8.1K.
  • Across the 12 months ending September 2026, ESAB’s estimated Share of Search among TIG brands worldwide held steady, from 2% to 2.2%.

How did search popularity change for TIG brands worldwide in September 2026?

  1. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

  2. Estimated monthly branded searches for Fronius worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

  3. Estimated monthly branded searches for Kemppi worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

Where does ESAB compete?

ESAB is ranked in 11 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Welding cart brands6th of 61.2%Show ranking
MIG welder brands5th of 71.4%Show ranking
Stick welder brands5th of 51.4%Show ranking
Plasma cutter brands4th of 41.4%Show ranking
Welding machines5th of 61.9%Show ranking
Welding helmet brands6th of 62%Show ranking
TIG brands4th of 52.2%Shown above
Welding equipment brands4th of 62.3%Show ranking
Auto darkening helmet brands3rd of 43.3%Show ranking
Welding glove brands5th of 64.2%Show ranking
Welding hood brands3rd of 311.9%Show ranking

How is ESAB measured?

Brandwave collects information about searches that people make online using ESAB’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • esab welders

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How the Brand Demand Index is measured

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