Brandwave

ESAB vs Jackson Safety:Which is more popular?

In September 2026, ESAB had more branded searches than Jackson Safety among welding hood brands worldwide. ESAB had about 8,100 branded searches, while Jackson Safety had 1,000. ESAB made up 3.7% of all welding hood brand searches we track, and Jackson Safety accounted for 0.46%. When we asked ChatGPT and Google AI Overviews about welding hood brands, ESAB appeared in four of the five answers and Jackson Safety in two. ESAB was mentioned before Jackson Safety in every answer that named either.

Among welding hood brands worldwide in September 2026

Who do people search for more?

ESAB, about 8 searches for every 1 for Jackson Safety

ESAB 8.1K searchesJackson Safety 1K searches

Who does AI mention more?

ESAB, mentioned in 4 of 5 answers, Jackson Safety in 2

ESAB in 4 of 5Jackson Safety in 2 of 5

Who does AI recommend more?

ESAB, named ahead of Jackson Safety in 4 of 4 answers

ESAB first in 4Jackson Safety never first

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Top welding hood brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ESAB was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Jackson Safety was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. ESAB was listed before Jackson Safety in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lincoln Electric1st
  2. Miller2nd
  3. ESAB3rd
  4. 3M Speedglas4th
  5. Jackson Safety5th
  6. Pipeliners Cloud6th
  7. Antra–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lincoln Electric5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Miller5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 3M Speedglas4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ESAB4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pipeliners Cloud2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jackson Safety2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Antra0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about welding hood brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is ESAB or Jackson Safety more popular in search?

This chart shows how often people search Google for ESAB and Jackson Safety by name. Each line represents a brand's share of searches for all seven welding hood brands we track, month by month, from English-language searches worldwide.

ESAB and Jackson Safety among welding hood brands worldwide, by month

Share of searches by month for ESAB, Jackson Safety. The figures are in the table below the chart.

View monthly share of searches table
MonthLincoln ElectricMillerAntraPipeliners Cloud3M SpeedglasESABJackson Safety
Oct 202549.5%21.4%9.6%9.6%5.8%3.5%0.56%
Nov 202549.9%18.9%10.3%10.3%6.3%3.8%0.47%
Dec 202547.9%20.7%11.4%9.3%6.1%4.1%0.45%
Jan 202650.8%19.2%10.5%8.6%5.7%4.7%0.47%
Feb 202649.2%18.6%10.2%10.2%6.8%4.5%0.46%
Mar 202648.1%18.2%10%12.2%6.6%4.4%0.45%
Apr 202648.7%18.4%10.1%12.3%5.5%4.5%0.45%
May 202650.9%15.7%10.5%12.9%5.7%3.8%0.47%
Jun 202646.2%17.5%11.7%14.3%6.3%3.5%0.53%
Jul 202644%16.6%13.6%16.6%5.4%3.3%0.5%
Aug 202648.1%14.9%12.2%14.9%5.9%3.6%0.45%
Sep 202649.4%15.3%12.5%12.5%6.1%3.7%0.46%

How has the ESAB and Jackson Safety comparison changed over the last 12 months?

3 findings
  • ESAB was ahead of Jackson Safety in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ESAB’s share of searches among welding hood brands worldwide moved from 3.5% to 3.7%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 12 months ending September 2026, Jackson Safety’s share of searches among welding hood brands worldwide moved from 0.56% to 0.46%, and its estimated monthly branded searches moved from 1.3K to 1K.

How did search popularity change for welding hood brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Jackson Safety worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using ESAB’s and Jackson Safety’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ESAB

1 branded search term

  • esab welders

Jackson Safety

1 branded search term

  • jackson safety

How the Brand Demand Index is measured

Other head-to-heads among welding hood brands

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