Welding equipment brands:Which are searched most?
In August 2026, Hobart was the most searched among welding equipment brands worldwide, with an estimated 201K branded searches and 57.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Hobart57.4%Lincoln Electric30.6%
Miller9.4%
ESAB2.3%Cigweld0.29%
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Compare the welding equipment brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hobart, Lincoln Electric, Miller, ESAB. The figures are in the table below the chart.
View monthly share of search table
| Month | Hobart | Lincoln Electric | Miller | ESAB | Cigweld |
|---|---|---|---|---|---|
| Oct 2025 | 58.7% | 27.3% | 11.8% | 1.9% | 0.17% |
| Nov 2025 | 61.1% | 26.6% | 10.1% | 2% | 0.18% |
| Dec 2025 | 63.3% | 24.1% | 10.4% | 2.1% | 0.19% |
| Jan 2026 | 65.6% | 23.3% | 8.8% | 2.2% | 0.13% |
| Feb 2026 | 60.9% | 26.5% | 10% | 2.4% | 0.18% |
| Mar 2026 | 60.9% | 26.5% | 10% | 2.4% | 0.18% |
| Apr 2026 | 56% | 29.8% | 11.3% | 2.8% | 0.2% |
| May 2026 | 62.3% | 27.1% | 8.4% | 2% | 0.22% |
| Jun 2026 | 61.1% | 26.6% | 10.1% | 2% | 0.27% |
| Jul 2026 | 61.1% | 26.6% | 10.1% | 2% | 0.27% |
| Aug 2026 | 57.4% | 30.6% | 9.4% | 2.3% | 0.29% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.4% | 201K | 0% | -3.7 points | |
| 2, held 2nd | 30.6% | 107K | +22.3% | +4 points | |
| 3, held 3rd | 9.4% | 33.1K | 0% | -0.6 points | |
| 4, held 4th | 2.3% | 8.1K | +22.7% | +0.3 points | |
| 5, held 5th | 0.29% | 1K | +13.6% | 0 points |
1.
Hobart57.4%
Held 1st. 201K estimated branded searches, 0% vs prior month. Share -3.7 points.
30.6%
Held 2nd. 107K estimated branded searches, +22.3% vs prior month. Share +4 points.
3.
Miller9.4%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share -0.6 points.
4.
ESAB2.3%
Held 4th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.3 points.
5.
Cigweld
0.29%
Held 5th. 1K estimated branded searches, +13.6% vs prior month. Share 0 points.
Compare search popularity between leading brands

Hobart vs Lincoln Electric: compare search popularity

Hobart vs Miller: compare search popularity
Hobart vs ESAB: compare search popularity
Lincoln Electric vs Miller: compare search popularity
Lincoln Electric vs ESAB: compare search popularity
Miller vs ESAB: compare search popularity- Compare any of these brands
Which brand is most popular in search among welding equipment brands worldwide?
5 brands
In August 2026, Hobart was the most searched among welding equipment brands worldwide, with an estimated 201K branded searches and 57.4% estimated Share of Search within this set. Lincoln Electric is in 2nd place, 26.8 percentage points behind at 30.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 58.7% → 57.4% | 65.6%Jan 2026 | 56%Apr 2026 | 1st | |
| 27.3% → 30.6% | 30.6%Aug 2026 | 23.3%Jan 2026 | 2nd | |
| 11.8% → 9.4% | 11.8%Oct 2025 | 8.4%May 2026 | 3rd | |
| 1.9% → 2.3% | 2.8%Apr 2026 | 1.9%Oct 2025 | 4th | |
| 0.17% → 0.29% | 0.29%Aug 2026 | 0.13%Jan 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Hobart’s estimated Share of Search among welding equipment brands worldwide decreased from 58.7% to 57.4%.
- Across the 11 months ending August 2026, Lincoln Electric’s estimated Share of Search among welding equipment brands worldwide increased from 27.3% to 30.6%.
- Across the 11 months ending August 2026, Miller’s estimated Share of Search among welding equipment brands worldwide decreased from 11.8% to 9.4%.
- Across the 11 months ending August 2026, Hobart’s estimated Share of Search among welding equipment brands worldwide peaked at 65.6% in January 2026 and was lowest at 56% in April 2026.
- Across the 11 months ending August 2026, Lincoln Electric’s estimated Share of Search among welding equipment brands worldwide peaked at 30.6% in August 2026 and was lowest at 23.3% in January 2026.
- Across the 11 months ending August 2026, Miller’s estimated Share of Search among welding equipment brands worldwide peaked at 11.8% in October 2025 and was lowest at 8.4% in May 2026.
- Across the 11 months ending August 2026, ESAB and Cigweld held steady: their estimated Share of Search among welding equipment brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for welding equipment brands worldwide in August 2026?
4 changes
In August 2026, Lincoln Electric gained estimated Share of Search among welding equipment brands worldwide, from 26.6% to 30.6%.

In August 2026, Hobart lost estimated Share of Search among welding equipment brands worldwide, from 61.1% to 57.4%.

In August 2026, Miller lost estimated Share of Search among welding equipment brands worldwide, from 10.1% to 9.4%.
Estimated monthly branded searches for Cigweld worldwide rose 38.9% over 11 measured months, from 720 to 1K in August 2026.

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