Brandwave

ESAB vs Fronius:Which is more popular by branded search?

In August 2026, Fronius had more branded searches than ESAB among welding machines worldwide. Fronius was estimated to have 74K branded searches compared to ESAB’s 8.1K, and held a 21.1% Share of Search versus ESAB’s 2.3%. These are worldwide searches for English-language branded terms.

Share of Search among welding machines worldwide in August 2026Which is more popular in search, ESAB or Fronius?
ESAB2.3%8.1K searches
vs
Fronius21.1%74K searches

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Which is more popular in search, ESAB or Fronius?

Compare the welding machines companies operate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ESAB and Fronius among welding machines worldwide, by month

Share of Search by month for Fronius, ESAB. The figures are in the table below the chart.

View monthly share of search table
MonthHobartFroniusLincoln ElectricMillerESABKemppi
Oct 202556.4%20.7%9.3%11.3%1.9%0.44%
Nov 202558.5%21.5%7.9%9.6%1.9%0.57%
Dec 202561%18.3%8.2%10%2%0.4%
Jan 202665.4%16.1%7.2%8.8%2.2%0.41%
Feb 202660.7%18.3%8.2%10%2.4%0.47%
Mar 202658.3%21.5%7.9%9.6%2.3%0.38%
Apr 202653.4%24%8.8%10.8%2.6%0.42%
May 202659.6%21.9%8%8%2%0.46%
Jun 202658.5%21.5%7.9%9.6%1.9%0.55%
Jul 202658.5%21.5%7.9%9.6%1.9%0.47%
Aug 202657.2%21.1%9.4%9.4%2.3%0.54%
Sep 2026——————

How has the ESAB and Fronius comparison changed over the last 12 months?

  • Fronius was ahead of ESAB in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, ESAB’s estimated Share of Search among welding machines worldwide moved from 1.9% to 2.3%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 11 months ending August 2026, Fronius’ estimated Share of Search among welding machines worldwide moved from 20.7% to 21.1%, and its estimated monthly branded searches moved from 90.5K to 74K.

How did search popularity change for welding machines worldwide in August 2026?

  1. Estimated monthly branded searches for Fronius worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using ESAB’s and Fronius’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ESAB

1 branded search term

  • esab welders

Fronius

1 branded search term

  • fronius

How the Brand Demand Index is measured

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