How popular isDr. Brown's in search?
In August 2026, there were an estimated 480 branded searches for Dr. Brown's worldwide which is down 45.5% over the last 11 months. Dr. Brown's holds 0.09% estimated Share of Search among baby bottle brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Medela53.4%
Tommee Tippee26%NUK14.2%
Philips Avent6.4%
Dr. Brown's0.09%
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Which baby bottle brands compete with Dr. Brown's?
Share of Search by month for Medela, Tommee Tippee, NUK, Philips Avent, Dr. Brown's. The figures are in the table below the chart.
View monthly share of search table
| Month | Medela | Tommee Tippee | NUK | Philips Avent | Dr. Brown's |
|---|---|---|---|---|---|
| Oct 2025 | 56.4% | 24.2% | 13.3% | 5.9% | 0.16% |
| Nov 2025 | 54.8% | 25.1% | 13.8% | 6.2% | 0.11% |
| Dec 2025 | 56.7% | 21.9% | 14.7% | 6.6% | 0.06% |
| Jan 2026 | 57.2% | 21.7% | 14.6% | 6.5% | 0.05% |
| Feb 2026 | 57.6% | 21.4% | 14.4% | 6.5% | 0.06% |
| Mar 2026 | 53.8% | 24.1% | 16.1% | 5.9% | 0.07% |
| Apr 2026 | 57.3% | 21.6% | 14.5% | 6.5% | 0.08% |
| May 2026 | 57.3% | 21.6% | 14.5% | 6.5% | 0.09% |
| Jun 2026 | 51.2% | 27.1% | 14.9% | 6.6% | 0.14% |
| Jul 2026 | 53.3% | 26% | 14.3% | 6.4% | 0.08% |
| Aug 2026 | 53.4% | 26% | 14.2% | 6.4% | 0.09% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.4% | 278K | +0.49% | +0.1 points | |
| 2, held 2nd | 26% | 135K | 0% | -0.1 points | |
| 3, held 3rd | 14.2% | 74K | 0% | 0 points | |
| 4, held 4th | 6.4% | 33.1K | 0% | 0 points | |
| 5, held 5th | 0.09% | 480 | +23.1% | 0 points |
1.
Medela53.4%
Held 1st. 278K estimated branded searches, +0.49% vs prior month. Share +0.1 points.
26%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.
3.
14.2%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share 0 points.
6.4%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
0.09%
Held 5th. 480 estimated branded searches, +23.1% vs prior month. Share 0 points.
Compare search popularity between Dr. Brown's and its closest rivals
How has branded search demand for Dr. Brown's changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Dr. Brown's worldwide fell from 880 to 480.
- Across the 11 months ending August 2026, Dr. Brown's’ estimated Share of Search among baby bottle brands worldwide held steady, from 0.16% to 0.09%.
How did search popularity change for baby bottle brands worldwide in August 2026?
2 changes
Estimated monthly branded searches for Dr. Brown's worldwide fell 45.5% over 11 measured months, from 880 to 480 in August 2026.
Estimated monthly branded searches for Medela worldwide fell 11.7% over 11 measured months, from 314K to 278K in August 2026.
How is Dr. Brown's measured?
Brandwave collects information about searches that people make online using Dr. Brown's’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- drbrowns
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