How popular isCOLLINS in search?
In September 2026, people searched for COLLINS by name about 1,230 times worldwide, a 7.9% increase from the previous year. These searches made up 1.7% of all global brand strategy agency searches, placing COLLINS eighth out of nine agencies. These are worldwide searches for English-language branded terms.
Landor46.4%
Interbrand17%
Wolff Olins13.8%
FutureBrand9.2%
Red Antler6.1%
Pentagram3.4%
Siegel+Gale2.4%
COLLINS1.7%
Prophet—
Follow COLLINS and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which brand strategy agencies compete with COLLINS?
Share of searches by month for Landor, Interbrand, Wolff Olins, FutureBrand, Red Antler, Pentagram, Siegel+Gale, COLLINS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Landor | Interbrand | Wolff Olins | FutureBrand | Red Antler | Pentagram | Siegel+Gale | COLLINS | Prophet |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.3% | 21.4% | 14.3% | 9.5% | 7.8% | 3.3% | 3.1% | 1.3% | — |
| Nov 2025 | 43.1% | 19.2% | 12.8% | 10.4% | 7% | 2.7% | 3% | 1.8% | — |
| Dec 2025 | 46.4% | 17% | 11.3% | 9.2% | 7.5% | 3.3% | 3.6% | 1.7% | — |
| Jan 2026 | 43.5% | 15.9% | 15.8% | 8.6% | 7% | 3.9% | 3.8% | 1.6% | — |
| Feb 2026 | 39.4% | 18.2% | 14.2% | 9.4% | 7.7% | 5% | 4.2% | 1.9% | — |
| Mar 2026 | 35.8% | 19.9% | 15.8% | 10.5% | 7% | 5.9% | 3.4% | 1.8% | — |
| Apr 2026 | 36.5% | 16.3% | 13.1% | 19.5% | 5.8% | 4.1% | 3.3% | 1.5% | — |
| May 2026 | 44.8% | 16.6% | 13.3% | 10.8% | 5.9% | 4.1% | 2.9% | 1.6% | — |
| Jun 2026 | 46.1% | 17.1% | 13.7% | 9.1% | 6.1% | 3.6% | 2.8% | 1.5% | — |
| Jul 2026 | 40.9% | 18.5% | 14.8% | 9.8% | 6.6% | 4.4% | 3% | 1.9% | — |
| Aug 2026 | 42.5% | 19.1% | 12.6% | 10.2% | 6.8% | 3.8% | 3.1% | 1.8% | — |
| Sep 2026 | 46.4% | 17% | 13.8% | 9.2% | 6.1% | 3.4% | 2.4% | 1.7% | — |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.4% | 33.5K | +22.1% | +3.9 points | |
| 2, held 2nd | 17% | 12.3K | -0.24% | -2.1 points | |
| 3, held 3rd | 13.8% | 9.9K | +22% | +1.2 points | |
| 4, held 4th | 9.2% | 6.6K | 0% | -1.1 points | |
| 5, held 5th | 6.1% | 4.4K | 0% | -0.7 points | |
| 6, held 6th | 3.4% | 2.5K | 0% | -0.4 points | |
| 7, held 7th | 2.4% | 1.7K | -14.9% | -0.7 points | |
| 8, held 8th | 1.7% | 1.2K | +6% | -0.1 points | |
| —, not measured this month | — | — | — | — |
1.
Landor46.4%
Held 1st. 33.5K estimated branded searches, +22.1% vs prior month. Share +3.9 points.
17%
Held 2nd. 12.3K estimated branded searches, -0.24% vs prior month. Share -2.1 points.
13.8%
Held 3rd. 9.9K estimated branded searches, +22% vs prior month. Share +1.2 points.
9.2%
Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -1.1 points.
6.1%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.7 points.
3.4%
Held 6th. 2.5K estimated branded searches, 0% vs prior month. Share -0.4 points.
2.4%
Held 7th. 1.7K estimated branded searches, -14.9% vs prior month. Share -0.7 points.
8.
COLLINS1.7%
Held 8th. 1.2K estimated branded searches, +6% vs prior month. Share -0.1 points.
—.
Prophet—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between COLLINS and its closest rivals
Every comparison with COLLINS
8 comparisons
How has branded search demand for COLLINS changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for COLLINS worldwide rose from 1.1K to 1.2K.
- Across the 12 months ending September 2026, COLLINS’s share of searches among brand strategy agencies worldwide held steady, from 1.3% to 1.7%.
How did search popularity change for brand strategy agencies worldwide in September 2026?
6 changes
In September 2026, Landor gained share of searches among brand strategy agencies worldwide, from 42.5% to 46.4%.
In September 2026, Wolff Olins gained share of searches among brand strategy agencies worldwide, from 12.6% to 13.8%.
In September 2026, Interbrand lost share of searches among brand strategy agencies worldwide, from 19.1% to 17%.
In September 2026, FutureBrand lost share of searches among brand strategy agencies worldwide, from 10.2% to 9.2%.
In September 2026, Siegel+Gale lost share of searches among brand strategy agencies worldwide, from 3.1% to 2.4%.
In September 2026, Red Antler lost share of searches among brand strategy agencies worldwide, from 6.8% to 6.1%.
How are COLLINS’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using COLLINS’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- collins brand agency
- collins design agency
- wearecollins
Do you work for COLLINS? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does COLLINS compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Branding agencies | 6th of 8 | 1.3% | Show ranking |
| Brand strategy agencies | 8th of 9 | 1.7% | Shown above |
Is COLLINS your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.