Brandwave

How popular isCarman's in search?

In September 2026, there were an estimated 1.7K branded searches for Carman's worldwide which is down 23.9% over the last 12 months. Carman's holds 0.57% estimated Share of Search among snack bar brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Clif Bar37.2%
  2. Mother Earth37.2%
  3. Nature Valley25%
  4. Carman's0.57%
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Which snack bar brands compete with Carman's?

Carman's against snack bar brands worldwide, by month

Share of Search by month for Clif Bar, Mother Earth, Nature Valley, Carman's. The figures are in the table below the chart.

View monthly share of search table
MonthClif BarMother EarthNature ValleyCarman's
Oct 202535.7%43.9%19.7%0.72%
Nov 202528.5%51.9%19%0.65%
Dec 202527.3%49.8%22.3%0.66%
Jan 202634.2%42%23%0.71%
Feb 202631.4%46.9%21%0.69%
Mar 202634.3%42%23%0.65%
Apr 202635.8%43.9%19.7%0.55%
May 202635.8%44%19.7%0.45%
Jun 202639%39%21.5%0.49%
Jul 202635.8%43.9%19.7%0.55%
Aug 202635.8%43.9%19.7%0.58%
Sep 202637.2%37.2%25%0.57%

  1. 1.Clif Bar

    37.2%

    Moved from 2nd to 1st. 110K estimated branded searches, 0% vs prior month. Share +1.4 points.

  2. 2.Mother Earth

    37.2%

    Moved from 1st to 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -6.7 points.

  3. 3.Nature Valley

    25%

    Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +5.3 points.

  4. 4.Carman's

    0.57%

    Held 4th. 1.7K estimated branded searches, -5.1% vs prior month. Share 0 points.

Compare search popularity between Carman's and its closest rivals

Every comparison with Carman's

How has branded search demand for Carman's changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Carman's worldwide fell from 2.2K to 1.7K.
  • Across the 12 months ending September 2026, Carman's’ estimated Share of Search among snack bar brands worldwide held steady, from 0.72% to 0.57%.

How did search popularity change for snack bar brands worldwide in September 2026?

  1. In September 2026, Clif Bar overtook Mother Earth to become the leader among snack bar brands worldwide, with 37.2% estimated Share of Search.

  2. In September 2026, Nature Valley gained estimated Share of Search among snack bar brands worldwide, from 19.7% to 25%.

  3. In September 2026, Mother Earth lost estimated Share of Search among snack bar brands worldwide, from 43.9% to 37.2%.

  4. Estimated monthly branded searches for Carman's worldwide fell 23.9% over 12 measured months, from 2.2K to 1.7K in September 2026.

Where does Carman's compete?

Carman's is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cereal bars6th of 60.19%Show ranking
Snack bar brands4th of 40.57%Shown above
Muesli bars brands3rd of 40.93%Show ranking

How is Carman's measured?

Brandwave collects information about searches that people make online using Carman's’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • carman s
  • carmans bars

Do you work for Carman's? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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