How popular isBoulevard?
In September 2026, people searched for Boulevard by name about 730 times worldwide, a 24.7% decrease from the previous year. These searches made up 0.52% of all global med spa software searches, placing Boulevard seventh out of seven brands. When we asked both ChatGPT and Google AI Overviews about med spa software, Boulevard appeared in all answers and was the third most recommended of the seven.
Boulevard is the seventh most searched of 7 competitors and the third most recommended in AI answers.
ZenotiShare of searches 41.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th- MangomintShare of searches 22.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
Aesthetic RecordShare of searches 18.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
PabauShare of searches 8.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th- BoulevardShare of searches 0.52%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
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Top med spa software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Boulevard appeared in all five answers. Boulevard is the third most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PatientNow1st
Aesthetic Record2nd- Boulevard3rd
Zenoti4th
Pabau5th- Mangomint6th
AestheticsPro7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Zenoti5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
PatientNow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Boulevard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Aesthetic Record4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Mangomint3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pabau3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AestheticsPro2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about med spa software
5 answers
Asked ChatGPT
“Which med spa software should I use?”
Asked ChatGPT
“What are the best med spa software options?”
Asked ChatGPT
“What's the best med spa software for booking and charting?”
Searched Google, AI Overview
“med spa software”
Searched Google, AI Overview
“med spa emr”
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which med spa software compete with Boulevard?
Share of searches by month for Zenoti, Mangomint, Aesthetic Record, Pabau, PatientNow, AestheticsPro, Boulevard. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zenoti | Mangomint | Aesthetic Record | Pabau | PatientNow | AestheticsPro | Boulevard |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.6% | 17.3% | 25.9% | 7.7% | 6.3% | 3.4% | 0.76% |
| Nov 2025 | 41.4% | 18.5% | 22.6% | 8.3% | 5.5% | 3% | 0.7% |
| Dec 2025 | 42.5% | 19% | 23.2% | 6.9% | 4.6% | 3.1% | 0.59% |
| Jan 2026 | 39.5% | 21.6% | 21.6% | 7.9% | 5.2% | 3.5% | 0.78% |
| Feb 2026 | 39.8% | 21.8% | 21.8% | 7.9% | 5.3% | 2.9% | 0.52% |
| Mar 2026 | 39.6% | 21.6% | 21.6% | 7.9% | 5.3% | 3.5% | 0.49% |
| Apr 2026 | 39.1% | 21.4% | 21.4% | 9.6% | 5.2% | 2.8% | 0.57% |
| May 2026 | 43.3% | 19.3% | 19.3% | 8.6% | 5.8% | 3.1% | 0.54% |
| Jun 2026 | 40.7% | 22.2% | 18.2% | 10% | 5.4% | 2.9% | 0.57% |
| Jul 2026 | 41.7% | 22.8% | 18.7% | 8.3% | 5.5% | 2.4% | 0.52% |
| Aug 2026 | 47.8% | 21.3% | 17.5% | 6.4% | 4.2% | 2.2% | 0.59% |
| Sep 2026 | 41.7% | 22.8% | 18.7% | 8.3% | 5.5% | 2.4% | 0.52% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.7% | 33.1K | -18.3% | -6 points | |
| 2, held 2nd | 22.8% | 18.1K | 0% | +1.5 points | |
| 3, held 3rd | 18.7% | 14.8K | 0% | +1.2 points | |
| 4, held 4th | 8.3% | 6.6K | +22.2% | +2 points | |
| 5, held 5th | 5.5% | 4.4K | +22.2% | +1.3 points | |
| 6, held 6th | 2.4% | 1.9K | 0% | +0.2 points | |
| 7, held 7th | 0.52% | 410 | -18% | -0.1 points |
1.
Zenoti41.7%
Held 1st. 33.1K estimated branded searches, -18.3% vs prior month. Share -6 points.
22.8%
Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share +1.5 points.
18.7%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share +1.2 points.
4.
Pabau8.3%
Held 4th. 6.6K estimated branded searches, +22.2% vs prior month. Share +2 points.
5.5%
Held 5th. 4.4K estimated branded searches, +22.2% vs prior month. Share +1.3 points.
2.4%
Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
0.52%
Held 7th. 410 estimated branded searches, -18% vs prior month. Share -0.1 points.
Compare popularity between Boulevard and its closest rivals
Every comparison with Boulevard
16 comparisons
- AestheticsPro vs Boulevard
- Boulevard vs Pabau
- Boulevard vs PatientNow
- Aesthetic Record vs Boulevard
- Booker vs Boulevard
- Booksy vs Boulevard
- Boulevard vs Cliniko
- Boulevard vs Fresha
- Boulevard vs GlossGenius
- Boulevard vs Mangomint
- Boulevard vs Mindbody
- Boulevard vs Phorest
- Boulevard vs Square Appointments
- Boulevard vs Timely
- Boulevard vs Vagaro
- Boulevard vs Zenoti
How has branded search demand for Boulevard changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Boulevard worldwide fell from 970 to 730.
- Across the 12 months ending September 2026, Boulevard’s share of searches among med spa software worldwide held steady, from 0.76% to 0.52%.
How did search popularity change for med spa software worldwide in September 2026?
6 changes

In September 2026, Pabau gained share of searches among med spa software worldwide, from 6.4% to 8.3%.
In September 2026, Mangomint gained share of searches among med spa software worldwide, from 21.3% to 22.8%.

In September 2026, PatientNow gained share of searches among med spa software worldwide, from 4.2% to 5.5%.

In September 2026, Aesthetic Record gained share of searches among med spa software worldwide, from 17.5% to 18.7%.

In September 2026, Zenoti lost share of searches among med spa software worldwide, from 47.8% to 41.7%.
Estimated monthly branded searches for Boulevard worldwide fell 36.9% over 12 measured months, from 650 to 410 in September 2026.
How are Boulevard’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Boulevard’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- boulevard med spa
- boulevard salon software
- joinblvd
Do you work for Boulevard? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Boulevard compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Salon booking platforms | 8th of 8 | 0.03% | Show ranking |
| Spa management software | 8th of 8 | 0.04% | Show ranking |
| Salon and clinic booking software | 10th of 10 | 0.05% | Show ranking |
| Med spa software | 7th of 7 | 0.52% | Shown above |

Is Boulevard your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.