Boulevard vs Phorest:Which is searched more?
In September 2026, Phorest had more branded searches than Boulevard among salon booking platforms worldwide. Phorest had about 20,700 branded searches, while Boulevard had 320. Phorest made up 2% of all salon booking platform searches we track, and Boulevard accounted for 0.03%. These are worldwide searches for English-language branded terms.
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Is Boulevard or Phorest more popular in search?
Compare tools for salon appointments, customer records and service business operations. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Phorest, Boulevard. The figures are in the table below the chart.
View monthly share of searches table
| Month | Booksy | Fresha | Vagaro | GlossGenius | Square Appointments | Phorest | Timely | Boulevard |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.3% | 23.5% | 18.6% | 1.7% | 2.5% | 1.6% | 0.82% | 0.03% |
| Nov 2025 | 55.4% | 21% | 16.5% | 1.8% | 2.7% | 1.7% | 0.87% | 0.03% |
| Dec 2025 | 56.1% | 21.1% | 16.6% | 1.8% | 2.2% | 1.4% | 0.71% | 0.03% |
| Jan 2026 | 50.6% | 23.1% | 18.3% | 2.4% | 3% | 1.9% | 0.67% | 0.04% |
| Feb 2026 | 53.1% | 24.1% | 15.7% | 2.1% | 2.6% | 1.6% | 0.71% | 0.04% |
| Mar 2026 | 55.5% | 20.8% | 16.4% | 2.2% | 2.7% | 1.7% | 0.61% | 0.05% |
| Apr 2026 | 55.6% | 20.8% | 16.4% | 2.2% | 2.7% | 1.7% | 0.6% | 0.03% |
| May 2026 | 53.3% | 24.4% | 15.8% | 2.1% | 2.1% | 1.6% | 0.57% | 0.03% |
| Jun 2026 | 56.2% | 21.1% | 16.7% | 1.8% | 1.8% | 1.7% | 0.6% | 0.03% |
| Jul 2026 | 56% | 21% | 16.6% | 1.8% | 2.2% | 1.7% | 0.58% | 0.03% |
| Aug 2026 | 53.7% | 24.4% | 15.9% | 1.7% | 2.1% | 1.6% | 0.56% | 0.03% |
| Sep 2026 | 53.1% | 24.4% | 15.7% | 2.1% | 2.1% | 2% | 0.67% | 0.03% |
How has the Boulevard and Phorest comparison changed over the last 12 months?
3 findings
- Phorest was ahead of Boulevard in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Boulevard’s share of searches among salon booking platforms worldwide held steady at 0.03%, and its estimated monthly branded searches held steady at 320.
- Across the 12 months ending September 2026, Phorest’s share of searches among salon booking platforms worldwide moved from 1.6% to 2%, and its estimated monthly branded searches moved from 17.4K to 20.7K.
How did search popularity change for salon booking platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Phorest worldwide rose 18.9% over 12 measured months, from 17.4K to 20.7K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Boulevard’s and Phorest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among salon booking platforms
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