How popular isBeldray in search?
In August 2026, there were an estimated 12.1K branded searches for Beldray worldwide which is down 18.2% over the last 11 months. Beldray holds 1.2% estimated Share of Search among mop brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which mop brands compete with Beldray?
Share of Search by month for BISSELL, Swiffer, Vileda, Leifheit, Beldray. The figures are in the table below the chart.
View monthly share of search table
| Month | BISSELL | Swiffer | Vileda | Leifheit | O-Cedar | Beldray |
|---|---|---|---|---|---|---|
| Oct 2025 | 48.5% | 23.3% | 19% | 5.7% | 2.1% | 1.4% |
| Nov 2025 | 54.9% | 17.7% | 17.7% | 6.5% | 2% | 1.3% |
| Dec 2025 | 48.2% | 21.2% | 21.2% | 6.4% | 1.9% | 1% |
| Jan 2026 | 44.8% | 24.8% | 20.2% | 7.4% | 1.8% | 1% |
| Feb 2026 | 48.5% | 21% | 21% | 6.3% | 1.9% | 1.3% |
| Mar 2026 | 49.9% | 19.2% | 19.2% | 8.6% | 1.7% | 1.4% |
| Apr 2026 | 48.7% | 22% | 18.1% | 8.1% | 2% | 1.1% |
| May 2026 | 46.1% | 23.8% | 19.5% | 7.2% | 2.1% | 1.2% |
| Jun 2026 | 45.3% | 24.4% | 20% | 7.3% | 1.8% | 1.2% |
| Jul 2026 | 45.1% | 24.3% | 19.9% | 7.3% | 2.2% | 1.2% |
| Aug 2026 | 50.2% | 24.4% | 16.4% | 6% | 1.8% | 1.2% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.2% | 506K | +35.7% | +5.1 points | |
| 2, held 2nd | 24.4% | 246K | +22.4% | +0.1 points | |
| 3, held 3rd | 16.4% | 165K | 0% | -3.6 points | |
| 4, held 4th | 6% | 60.5K | 0% | -1.3 points | |
| 5, held 5th | 1.8% | 18.1K | 0% | -0.4 points | |
| 6, held 6th | 1.2% | 12.1K | +22.2% | 0 points |
1.
BISSELL50.2%
Held 1st. 506K estimated branded searches, +35.7% vs prior month. Share +5.1 points.
2.Swiffer
24.4%
Held 2nd. 246K estimated branded searches, +22.4% vs prior month. Share +0.1 points.
3.
Vileda16.4%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -3.6 points.
4.Leifheit
6%
Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -1.3 points.
5.O-Cedar
1.8%
Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share -0.4 points.
6.Beldray
1.2%
Held 6th. 12.1K estimated branded searches, +22.2% vs prior month. Share 0 points.
Compare search popularity between Beldray and its closest rivals
How has branded search demand for Beldray changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Beldray worldwide fell from 14.8K to 12.1K.
- Across the 11 months ending August 2026, Beldray’s estimated Share of Search among mop brands worldwide held steady, from 1.4% to 1.2%.
How did search popularity change for mop brands worldwide in August 2026?
5 changes
In August 2026, BISSELL gained estimated Share of Search among mop brands worldwide, from 45.1% to 50.2%.
In August 2026, Vileda lost estimated Share of Search among mop brands worldwide, from 19.9% to 16.4%.
In August 2026, Leifheit lost estimated Share of Search among mop brands worldwide, from 7.3% to 6%.
Estimated monthly branded searches for O-Cedar worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.
Estimated monthly branded searches for Beldray worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
Where does Beldray compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Ironing boards | 4th of 6 | 0.87% | Show ranking |
| Mop brands | 6th of 6 | 1.2% | Shown above |
How is Beldray measured?
Brandwave collects information about searches that people make online using Beldray’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- beldray
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Is Beldray your brand?
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