Beldray vs Black+Decker:Which is more popular?
In September 2026, Beldray had more branded searches than Black+Decker among heated airer brands worldwide. Beldray had about 12,100 branded searches, while Black+Decker had 1,300. Beldray made up 4.8% of all heated airer brand searches we track, and Black+Decker accounted for 0.52%. When we asked ChatGPT and Google AI Overviews about heated airer brands, Beldray and Black+Decker each appeared in two of the five answers. Black+Decker was mentioned before Beldray in two out of three answers.
Who do people search for more?
Beldray, about 9 searches for every 1 for Black+Decker
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Black+Decker, named ahead of Beldray in 2 of 3 answers
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Top heated airer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Beldray and Black+Decker were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Black+Decker was listed before Beldray in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lakeland1st
Minky2nd
Black+Decker3rd
Beldray4th
Robert Dyas–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Minky3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lakeland3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Beldray2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Black+Decker2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Robert Dyas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about heated airer brands
5 answers
Asked ChatGPT
“Which heated airer brand should I buy?”
Asked ChatGPT
“What are the best heated airer brands?”
Asked ChatGPT
“What's the best heated airer brand for indoor laundry drying?”
Searched Google, AI Overview
“indoor clothes dryer”
Searched Google, AI Overview
“heated clothes rack”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Beldray or Black+Decker more popular in search?
This chart shows how often people search Google for Beldray and Black+Decker by name. Each line represents a brand's share of searches for all five heated airer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Beldray, Black+Decker. The figures are in the table below the chart.
View monthly share of searches table
| Month | Robert Dyas | Minky | Lakeland | Beldray | Black+Decker |
|---|---|---|---|---|---|
| Oct 2025 | 64.6% | 16.2% | 13.3% | 4.8% | 1.2% |
| Nov 2025 | 63.7% | 18.2% | 13.1% | 3.8% | 1.1% |
| Dec 2025 | 74.6% | 14.1% | 8.2% | 2.5% | 0.72% |
| Jan 2026 | 68.1% | 17.1% | 10.5% | 3.4% | 0.98% |
| Feb 2026 | 67.2% | 19.5% | 7.7% | 4.9% | 0.65% |
| Mar 2026 | 74.3% | 15.2% | 4.6% | 5.5% | 0.33% |
| Apr 2026 | 76.4% | 15.4% | 4.2% | 3.8% | 0.18% |
| May 2026 | 78.5% | 15.3% | 3% | 3.2% | 0.08% |
| Jun 2026 | 80.7% | 13.1% | 2.9% | 3.2% | 0.09% |
| Jul 2026 | 80.6% | 13.4% | 2.6% | 3.2% | 0.06% |
| Aug 2026 | 76.6% | 15.5% | 4% | 3.8% | 0.15% |
| Sep 2026 | 65.6% | 20.5% | 8.6% | 4.8% | 0.52% |
How has the Beldray and Black+Decker comparison changed over the last 12 months?
3 findings
- Beldray was ahead of Black+Decker in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Beldray’s share of searches among heated airer brands worldwide held steady at 4.8%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 12 months ending September 2026, Black+Decker’s share of searches among heated airer brands worldwide moved from 1.2% to 0.52%, and its estimated monthly branded searches moved from 3.6K to 1.3K.
How did search popularity change for heated airer brands worldwide in September 2026?
2 changes

In September 2026, Beldray gained share of searches among heated airer brands worldwide, from 3.8% to 4.8%.

Estimated monthly branded searches for Black+Decker worldwide fell 63.9% over 12 measured months, from 3.6K to 1.3K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Beldray’s and Black+Decker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Beldray
1 branded search term
- beldray
Black+Decker
1 branded search term
- black and decker heated airer
Other head-to-heads among heated airer brands

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