Brandwave

How popular isAircall in search?

In August 2026, there were an estimated 62.5K branded searches for Aircall worldwide which is down 32.7% over the last 11 months. Aircall holds 14.9% estimated Share of Search among business phone platforms worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. RingCentral43.8%
  2. Dialpad22.2%
  3. Aircall14.9%
  4. Nextiva12.5%
  5. CloudTalk6.6%
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Which business phone platforms compete with Aircall?

Aircall against business phone platforms worldwide, by month

Share of Search by month for RingCentral, Dialpad, Aircall, Nextiva, CloudTalk. The figures are in the table below the chart.

View monthly share of search table
MonthRingCentralDialpadAircallNextivaCloudTalk
Oct 202546%19.3%19.1%10.9%4.7%
Nov 202545.7%18.1%18.1%12.7%5.4%
Dec 202546.6%19%15.5%13.3%5.6%
Jan 202638.6%16.2%29.1%11.2%4.8%
Feb 202642.4%17.6%21.2%12.4%6.3%
Mar 202644.7%18.8%18.6%11.1%6.8%
Apr 202646.8%19.7%16%11.7%5.8%
May 202643.4%18%17.8%12.8%8%
Jun 202642.5%21.4%17.5%12.3%6.4%
Jul 202642.4%21.5%17.5%12.2%6.4%
Aug 202643.8%22.2%14.9%12.5%6.6%
Sep 2026—————
  1. held 1st · 184K estimated branded searches · -0.34% vs prior month · +1.4 points

  2. 2.Dialpad

    22.2%

    held 2nd · 93.5K estimated branded searches · -0.03% vs prior month · +0.8 points

  3. 3.Aircall

    14.9%

    held 3rd · 62.5K estimated branded searches · -18.1% vs prior month · -2.7 points

  4. 4.Nextiva

    12.5%

    held 4th · 52.7K estimated branded searches · -1% vs prior month · +0.3 points

  5. 5.CloudTalk

    6.6%

    held 5th · 27.7K estimated branded searches · 0% vs prior month · +0.2 points

Compare search popularity between Aircall and its closest rivals

How has branded search demand for Aircall changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Aircall worldwide fell from 92.9K to 62.5K.
  • Across the 11 months ending August 2026, Aircall’s estimated Share of Search among business phone platforms worldwide decreased from 19.1% to 14.9%.
  • Across the 11 months ending August 2026, Aircall’s estimated Share of Search among business phone platforms worldwide peaked at 29.1% in January 2026 and was lowest at 14.9% in August 2026.

How did search popularity change for business phone platforms worldwide in August 2026?

  1. In August 2026, RingCentral gained estimated Share of Search among business phone platforms worldwide, from 42.4% to 43.8%.

  2. In August 2026, Dialpad gained estimated Share of Search among business phone platforms worldwide, from 21.5% to 22.2%.

  3. In August 2026, Aircall lost estimated Share of Search among business phone platforms worldwide, from 17.5% to 14.9%.

  4. Estimated monthly branded searches for CloudTalk worldwide rose 21.9% over 11 measured months, from 22.7K to 27.7K in August 2026.

How is Aircall measured?

Brandwave collects information about searches that people make online using Aircall’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • aircall
  • aircall app
  • aircall io
  • aircall software

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How the Brand Demand Index is measured

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Is Aircall your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.