How popular isOoma?
In September 2026, people searched for Ooma by name about 90,500 times worldwide, a 22.3% increase from the previous year. These searches made up 12.9% of all global business phone system searches, placing Ooma fourth out of nine systems. When we asked both ChatGPT and Google AI Overviews about business phone systems, Ooma appeared in three of the five answers and was the fifth most recommended of the nine.
Ooma is the fourth most searched of 9 competitors and the fifth most recommended in AI answers.
RingCentralShare of searches 25.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
3CXShare of searches 15.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
DialpadShare of searches 13.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
OomaShare of searches 12.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
AircallShare of searches 10.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top business phone systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ooma was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Ooma is the fifth most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
RingCentral1st
Zoom Phone2nd
Nextiva3rd
Aircall4th
Ooma5th
Dialpad6th
CloudTalk7th
Quo8th
3CX–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
RingCentral4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nextiva4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zoom Phone4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ooma3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dialpad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aircall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Quo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CloudTalk2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
3CX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about business phone systems
5 answers
Asked ChatGPT
“Which business phone system should I use?”
Asked ChatGPT
“What are the best business phone systems?”
Asked ChatGPT
“What's the best business phone system for a sales team?”
Searched Google, AI Overview
“business phone system”
Searched Google, AI Overview
“voip phone system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which business phone systems compete with Ooma?
Share of searches by month for RingCentral, 3CX, Dialpad, Ooma, Aircall, Nextiva, Quo, CloudTalk, Zoom Phone. The figures are in the table below the chart.
View monthly share of searches table
| Month | RingCentral | 3CX | Dialpad | Ooma | Aircall | Nextiva | Quo | CloudTalk | Zoom Phone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.6% | 16% | 11.1% | 8.8% | 11% | 6.3% | 13.5% | 2.7% | 3.9% |
| Nov 2025 | 26.2% | 18.4% | 10.4% | 10.1% | 10.4% | 7.3% | 10.5% | 3.1% | 3.7% |
| Dec 2025 | 27.8% | 16.3% | 11.3% | 10.9% | 9.2% | 7.9% | 9.2% | 3.3% | 4% |
| Jan 2026 | 24.8% | 15.1% | 10.4% | 8.3% | 18.7% | 7.2% | 8.7% | 3.1% | 3.7% |
| Feb 2026 | 24.9% | 18.2% | 10.4% | 10% | 12.5% | 7.3% | 8.6% | 3.7% | 4.5% |
| Mar 2026 | 27.2% | 16.5% | 11.5% | 9% | 11.3% | 6.7% | 9.6% | 4.1% | 4% |
| Apr 2026 | 29.4% | 14.5% | 12.3% | 9.8% | 10% | 7.3% | 8.6% | 3.7% | 4.4% |
| May 2026 | 26.2% | 15.5% | 10.8% | 10.4% | 10.7% | 7.7% | 9.1% | 4.8% | 4.7% |
| Jun 2026 | 25% | 18.1% | 12.6% | 9.9% | 10.3% | 7.2% | 8.7% | 3.7% | 4.4% |
| Jul 2026 | 25.2% | 15% | 12.7% | 12.3% | 10.4% | 7.2% | 8.8% | 3.8% | 4.5% |
| Aug 2026 | 26.6% | 15.9% | 11.1% | 13.1% | 9% | 7.6% | 7.8% | 4% | 4.8% |
| Sep 2026 | 25.6% | 15.6% | 13.3% | 12.9% | 10.8% | 7.4% | 6.5% | 3.9% | 3.9% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 25.6% | 180K | -2% | -1 points | |
| 2, held 2nd | 15.6% | 110K | 0% | -0.3 points | |
| 3, moved from 4th to 3rd | 13.3% | 93.5K | +21.5% | +2.2 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 12.9% | 90.5K | 0% | -0.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 10.8% | 76.3K | +22.1% | +1.8 points | |
| 6, moved from 7th to 6th | 7.4% | 52.3K | -0.65% | -0.2 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 6.5% | 45.9K | -14.8% | -1.3 pointsmoved from 6th to 7th | |
| 8, moved from 9th to 8th | 3.9% | 27.8K | +0.25% | -0.1 pointsmoved from 9th to 8th | |
| 9, moved from 8th to 9th | 3.9% | 27.1K | -18.1% | -0.9 pointsmoved from 8th to 9th |
25.6%
Held 1st. 180K estimated branded searches, -2% vs prior month. Share -1 points.
2.
3CX15.6%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.
3.
Dialpad13.3%
Moved from 4th to 3rd. 93.5K estimated branded searches, +21.5% vs prior month. Share +2.2 points.
4.
Ooma12.9%
Moved from 3rd to 4th. 90.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.
Aircall10.8%
Held 5th. 76.3K estimated branded searches, +22.1% vs prior month. Share +1.8 points.
6.
Nextiva7.4%
Moved from 7th to 6th. 52.3K estimated branded searches, -0.65% vs prior month. Share -0.2 points.
7.
Quo6.5%
Moved from 6th to 7th. 45.9K estimated branded searches, -14.8% vs prior month. Share -1.3 points.
3.9%
Moved from 9th to 8th. 27.8K estimated branded searches, +0.25% vs prior month. Share -0.1 points.
3.9%
Moved from 8th to 9th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.9 points.
Compare popularity between Ooma and its closest rivals
Every comparison with Ooma
10 comparisons
How has branded search demand for Ooma changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Ooma worldwide rose from 74K to 90.5K.
- Across the 12 months ending September 2026, Ooma’s share of searches among business phone systems worldwide increased from 8.8% to 12.9%.
- Across the 12 months ending September 2026, Ooma’s share of searches among business phone systems worldwide peaked at 13.1% in August 2026 and was lowest at 8.3% in January 2026.
- Across the 12 months ending September 2026, Ooma rose from 6th to 4th among business phone systems worldwide.
How did search popularity change for business phone systems worldwide in September 2026?
6 changes

In September 2026, Dialpad overtook Ooma to rank 3rd among business phone systems worldwide, with 13.3% of the searches.

In September 2026, Aircall gained share of searches among business phone systems worldwide, from 9% to 10.8%.

In September 2026, Quo lost share of searches among business phone systems worldwide, from 7.8% to 6.5%.

In September 2026, RingCentral lost share of searches among business phone systems worldwide, from 26.6% to 25.6%.

In September 2026, Zoom Phone lost share of searches among business phone systems worldwide, from 4.8% to 3.9%.

In September 2026, CloudTalk rose from 9th to 8th among business phone systems worldwide.
How are Ooma’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Ooma’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- ooma
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Where does Ooma compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Business phone systems | 4th of 9 | 12.9% | Shown above |
| VoIP providers | 4th of 7 | 13% | Show ranking |

Is Ooma your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.