Brandwave

How popular isOoma?

In September 2026, people searched for Ooma by name about 90,500 times worldwide, a 22.3% increase from the previous year. These searches made up 12.9% of all global business phone system searches, placing Ooma fourth out of nine systems. When we asked both ChatGPT and Google AI Overviews about business phone systems, Ooma appeared in three of the five answers and was the fifth most recommended of the nine.

Search and AI answers in September 2026

Ooma is the fourth most searched of 9 competitors and the fifth most recommended in AI answers.

  1. RingCentralShare of searches 25.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. 3CXShare of searches 15.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. DialpadShare of searches 13.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  4. OomaShare of searches 12.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  5. AircallShare of searches 10.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th

+4 more

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Top business phone systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ooma was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Ooma is the fifth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RingCentral1st
  2. Zoom Phone2nd
  3. Nextiva3rd
  4. Aircall4th
  5. Ooma5th
  6. Dialpad6th
  7. CloudTalk7th
  8. Quo8th
  9. 3CX–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RingCentral4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nextiva4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zoom Phone4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ooma3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dialpad2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Aircall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CloudTalk2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 3CX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business phone systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which business phone systems compete with Ooma?

Ooma against business phone systems worldwide, by month

Share of searches by month for RingCentral, 3CX, Dialpad, Ooma, Aircall, Nextiva, Quo, CloudTalk, Zoom Phone. The figures are in the table below the chart.

View monthly share of searches table
MonthRingCentral3CXDialpadOomaAircallNextivaQuoCloudTalkZoom Phone
Oct 202526.6%16%11.1%8.8%11%6.3%13.5%2.7%3.9%
Nov 202526.2%18.4%10.4%10.1%10.4%7.3%10.5%3.1%3.7%
Dec 202527.8%16.3%11.3%10.9%9.2%7.9%9.2%3.3%4%
Jan 202624.8%15.1%10.4%8.3%18.7%7.2%8.7%3.1%3.7%
Feb 202624.9%18.2%10.4%10%12.5%7.3%8.6%3.7%4.5%
Mar 202627.2%16.5%11.5%9%11.3%6.7%9.6%4.1%4%
Apr 202629.4%14.5%12.3%9.8%10%7.3%8.6%3.7%4.4%
May 202626.2%15.5%10.8%10.4%10.7%7.7%9.1%4.8%4.7%
Jun 202625%18.1%12.6%9.9%10.3%7.2%8.7%3.7%4.4%
Jul 202625.2%15%12.7%12.3%10.4%7.2%8.8%3.8%4.5%
Aug 202626.6%15.9%11.1%13.1%9%7.6%7.8%4%4.8%
Sep 202625.6%15.6%13.3%12.9%10.8%7.4%6.5%3.9%3.9%
  1. Held 1st. 180K estimated branded searches, -2% vs prior month. Share -1 points.

  2. 2.3CX

    15.6%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.Dialpad

    13.3%

    Moved from 4th to 3rd. 93.5K estimated branded searches, +21.5% vs prior month. Share +2.2 points.

  4. 4.Ooma

    12.9%

    Moved from 3rd to 4th. 90.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Aircall

    10.8%

    Held 5th. 76.3K estimated branded searches, +22.1% vs prior month. Share +1.8 points.

  6. 6.Nextiva

    7.4%

    Moved from 7th to 6th. 52.3K estimated branded searches, -0.65% vs prior month. Share -0.2 points.

  7. 7.Quo

    6.5%

    Moved from 6th to 7th. 45.9K estimated branded searches, -14.8% vs prior month. Share -1.3 points.

  8. 8.CloudTalk

    3.9%

    Moved from 9th to 8th. 27.8K estimated branded searches, +0.25% vs prior month. Share -0.1 points.

  9. Moved from 8th to 9th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.9 points.

Compare popularity between Ooma and its closest rivals

Every comparison with Ooma

10 comparisons

How has branded search demand for Ooma changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Ooma worldwide rose from 74K to 90.5K.
  • Across the 12 months ending September 2026, Ooma’s share of searches among business phone systems worldwide increased from 8.8% to 12.9%.
  • Across the 12 months ending September 2026, Ooma’s share of searches among business phone systems worldwide peaked at 13.1% in August 2026 and was lowest at 8.3% in January 2026.
  • Across the 12 months ending September 2026, Ooma rose from 6th to 4th among business phone systems worldwide.

How did search popularity change for business phone systems worldwide in September 2026?

6 changes
  1. In September 2026, Dialpad overtook Ooma to rank 3rd among business phone systems worldwide, with 13.3% of the searches.

  2. In September 2026, Aircall gained share of searches among business phone systems worldwide, from 9% to 10.8%.

  3. In September 2026, Quo lost share of searches among business phone systems worldwide, from 7.8% to 6.5%.

  4. In September 2026, RingCentral lost share of searches among business phone systems worldwide, from 26.6% to 25.6%.

  5. In September 2026, Zoom Phone lost share of searches among business phone systems worldwide, from 4.8% to 3.9%.

  6. In September 2026, CloudTalk rose from 9th to 8th among business phone systems worldwide.

How are Ooma’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Ooma’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • ooma

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How the Brand Demand Index is measured

Where does Ooma compete?

Ooma is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Business phone systems4th of 912.9%Shown above
VoIP providers4th of 713%Show ranking
Creator with pink hair and a pink jacket

Is Ooma your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.