How popular isDialpad in search?
In September 2026, there were an estimated 92.7K branded searches for Dialpad worldwide which held steady over the last 12 months. Dialpad holds 19.4% estimated Share of Search among business phone systems worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
RingCentral35.4%
3CX23.6%
Dialpad19.4%Aircall15.9%
Zoom Phone5.8%
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Which business phone systems compete with Dialpad?
Share of Search by month for RingCentral, 3CX, Dialpad, Aircall, Zoom Phone. The figures are in the table below the chart.
View monthly share of search table
| Month | RingCentral | 3CX | Dialpad | Aircall | Zoom Phone |
|---|---|---|---|---|---|
| Oct 2025 | 36.5% | 24.5% | 16.5% | 16.5% | 6% |
| Nov 2025 | 34.7% | 28.4% | 15.6% | 15.6% | 5.7% |
| Dec 2025 | 37.8% | 25.2% | 16.9% | 13.9% | 6.2% |
| Jan 2026 | 32.2% | 21.6% | 14.5% | 26.4% | 5.3% |
| Feb 2026 | 33.2% | 27.1% | 14.9% | 18.2% | 6.7% |
| Mar 2026 | 36.5% | 24.5% | 16.5% | 16.5% | 6% |
| Apr 2026 | 39.5% | 21.6% | 17.8% | 14.5% | 6.5% |
| May 2026 | 36.2% | 24.1% | 16.2% | 16.2% | 7.3% |
| Jun 2026 | 33.2% | 27.1% | 18.2% | 14.9% | 6.7% |
| Jul 2026 | 34.9% | 23.3% | 19.1% | 15.7% | 7% |
| Aug 2026 | 37.3% | 24.9% | 16.7% | 13.7% | 7.5% |
| Sep 2026 | 35.4% | 23.6% | 19.4% | 15.9% | 5.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.4% | 165K | 0% | -1.9 points | |
| 2, held 2nd | 23.6% | 110K | 0% | -1.3 points | |
| 3, held 3rd | 19.4% | 90.5K | +22.3% | +2.7 points | |
| 4, held 4th | 15.9% | 74K | +22.3% | +2.2 points | |
| 5, held 5th | 5.8% | 27.1K | -18.1% | -1.7 points |
35.4%
Held 1st. 165K estimated branded searches, 0% vs prior month. Share -1.9 points.
2.
3CX23.6%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -1.3 points.
3.
Dialpad19.4%
Held 3rd. 90.5K estimated branded searches, +22.3% vs prior month. Share +2.7 points.
4.
Aircall
15.9%
Held 4th. 74K estimated branded searches, +22.3% vs prior month. Share +2.2 points.
5.8%
Held 5th. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.7 points.
Compare search popularity between Dialpad and its closest rivals
How has branded search demand for Dialpad changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Dialpad worldwide held steady at 92.7K.
- Across the 12 months ending September 2026, Dialpad’s estimated Share of Search among business phone systems worldwide increased from 16.5% to 19.4%.
- Across the 12 months ending September 2026, Dialpad’s estimated Share of Search among business phone systems worldwide peaked at 19.4% in September 2026 and was lowest at 14.5% in January 2026.
- Across the 12 months ending September 2026, Dialpad rose from 4th to 3rd among business phone systems worldwide.
How did search popularity change for business phone systems worldwide in September 2026?
5 changes

In September 2026, Dialpad gained estimated Share of Search among business phone systems worldwide, from 16.7% to 19.4%.
In September 2026, Aircall gained estimated Share of Search among business phone systems worldwide, from 13.7% to 15.9%.

In September 2026, RingCentral lost estimated Share of Search among business phone systems worldwide, from 37.3% to 35.4%.

In September 2026, Zoom Phone lost estimated Share of Search among business phone systems worldwide, from 7.5% to 5.8%.

In September 2026, 3CX lost estimated Share of Search among business phone systems worldwide, from 24.9% to 23.6%.
Where does Dialpad compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| VoIP providers | 3rd of 6 | 13.6% | Show ranking |
| Business phone systems | 3rd of 5 | 19.4% | Shown above |
| Business phone platforms | 2nd of 5 | 21.8% | Show ranking |
| Unified communications platforms | 2nd of 5 | 23.9% | Show ranking |
| Sales dialler platforms | 1st of 5 | 45.1% | Show ranking |
How is Dialpad measured?
Brandwave collects information about searches that people make online using Dialpad’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- dialpad
- dialpad app
- dialpad connect
- dialpad software
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Is Dialpad your brand?
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