Brandwave

Business phone systems:Which are searched most?

In September 2026, RingCentral was the most searched among business phone systems worldwide, with an estimated 178K branded searches and 36.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. RingCentral36.8%
  2. 3CX22.7%
  3. Dialpad19.1%
  4. Aircall15.8%
  5. Zoom Phone5.6%

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Share of SearchLeaderboard

Compare the business phone systems people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among business phone systems worldwide, by month

Share of Search by month for RingCentral, 3CX, Dialpad, Aircall, Zoom Phone. The figures are in the table below the chart.

View monthly share of search table
MonthRingCentral3CXDialpadAircallZoom Phone
Oct 202538.1%23.6%16.2%16.3%5.8%
Nov 202536.3%27.4%15.4%15.5%5.5%
Dec 202539.4%24.2%16.7%13.7%6%
Jan 202633.8%20.9%14.3%25.9%5.1%
Feb 202635.1%26%14.7%17.8%6.4%
Mar 202638.2%23.6%16.3%16.2%5.8%
Apr 202641.2%20.7%17.5%14.3%6.2%
May 202638.1%23%15.9%16%6.9%
Jun 202635%26%17.9%14.7%6.4%
Jul 202636.8%22.3%18.8%15.5%6.7%
Aug 202639.1%23.8%16.5%13.5%7.1%
Sep 202636.8%22.7%19.1%15.8%5.6%

This month’s ranking, September 2026

  1. 1.RingCentral

    36.8%

    Held 1st. 178K estimated branded searches, -1.6% vs prior month. Share -2.3 points.

  2. 2.3CX

    22.7%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -1 points.

  3. 3.Dialpad

    19.1%

    Held 3rd. 92.7K estimated branded searches, +21.7% vs prior month. Share +2.7 points.

  4. 4.Aircall

    15.8%

    Held 4th. 76.3K estimated branded searches, +22.1% vs prior month. Share +2.3 points.

  5. 5.Zoom Phone

    5.6%

    Held 5th. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.6 points.

Compare search popularity between leading brands

Which brand is most popular in search among business phone systems worldwide?

In September 2026, RingCentral was the most searched among business phone systems worldwide, with an estimated 178K branded searches and 36.8% estimated Share of Search within this set. 3CX is in 2nd place, 14.1 percentage points behind at 22.7% Share of Search.

Global business phone systems, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
RingCentral38.1% → 36.8%41.2%Apr 202633.8%Jan 20261st
3CX23.6% → 22.7%27.4%Nov 202520.7%Apr 20262nd
Dialpad16.2% → 19.1%19.1%Sep 202614.3%Jan 20264th → 3rd
Aircall16.3% → 15.8%25.9%Jan 202613.5%Aug 20263rd → 4th
Zoom Phone5.8% → 5.6%7.1%Aug 20265.1%Jan 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, RingCentral’s estimated Share of Search among business phone systems worldwide decreased from 38.1% to 36.8%.
  • Across the 12 months ending September 2026, 3CX’s estimated Share of Search among business phone systems worldwide decreased from 23.6% to 22.7%.
  • Across the 12 months ending September 2026, Dialpad’s estimated Share of Search among business phone systems worldwide increased from 16.2% to 19.1%.
  • Across the 12 months ending September 2026, Aircall’s estimated Share of Search among business phone systems worldwide decreased from 16.3% to 15.8%.
  • Across the 12 months ending September 2026, RingCentral’s estimated Share of Search among business phone systems worldwide peaked at 41.2% in April 2026 and was lowest at 33.8% in January 2026.
  • Across the 12 months ending September 2026, 3CX’s estimated Share of Search among business phone systems worldwide peaked at 27.4% in November 2025 and was lowest at 20.7% in April 2026.
  • Across the 12 months ending September 2026, Dialpad’s estimated Share of Search among business phone systems worldwide peaked at 19.1% in September 2026 and was lowest at 14.3% in January 2026.
  • Across the 12 months ending September 2026, Aircall’s estimated Share of Search among business phone systems worldwide peaked at 25.9% in January 2026 and was lowest at 13.5% in August 2026.
  • Across the 12 months ending September 2026, Zoom Phone’s estimated Share of Search among business phone systems worldwide peaked at 7.1% in August 2026 and was lowest at 5.1% in January 2026.
  • Across the 12 months ending September 2026, Dialpad rose from 4th to 3rd among business phone systems worldwide.
  • Across the 12 months ending September 2026, Aircall fell from 3rd to 4th among business phone systems worldwide.
  • Across the 12 months ending September 2026, Zoom Phone held steady: its estimated Share of Search among business phone systems worldwide moved less than 0.5 percentage points.

How did search popularity change for business phone systems worldwide in September 2026?

  1. In September 2026, Dialpad gained estimated Share of Search among business phone systems worldwide, from 16.5% to 19.1%.

  2. In September 2026, Aircall gained estimated Share of Search among business phone systems worldwide, from 13.5% to 15.8%.

  3. In September 2026, RingCentral lost estimated Share of Search among business phone systems worldwide, from 39.1% to 36.8%.

  4. In September 2026, Zoom Phone lost estimated Share of Search among business phone systems worldwide, from 7.1% to 5.6%.

  5. In September 2026, 3CX lost estimated Share of Search among business phone systems worldwide, from 23.8% to 22.7%.

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