Bayleys vs Voyle & Co:Which is more popular?
In September 2026, Voyle & Co had more branded searches than Bayleys among kapiti real estate agencies in New Zealand. Voyle & Co had about 150 branded searches, while Bayleys had 130. Voyle & Co made up 28.3% of all kapiti real estate agency searches we track, and Bayleys accounted for 24.5%. When we asked ChatGPT and Google AI Overviews about kapiti real estate agencies, Bayleys appeared in two of the three answers and Voyle & Co in one. Bayleys was mentioned before Voyle & Co in every answer.
Who do people search for more?
Voyle & Co, about 15% more searches than Bayleys
Who does AI mention more?
Bayleys, mentioned in 2 of 3 answers, Voyle & Co in 1
Who does AI recommend more?
Bayleys, named ahead of Voyle & Co in every answer
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Top kapiti real estate agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions, Bayleys was mentioned in two out of three: in two of the three ChatGPT answers. Voyle & Co was mentioned in one out of three: in one of the three ChatGPT answers. Bayleys was listed before Voyle & Co in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Ray White2 of 3Named in 2 of 3 ChatGPT answers- Bayleys2 of 3Named in 2 of 3 ChatGPT answers
Tommy’s Real Estate2 of 3Named in 2 of 3 ChatGPT answers- Voyle & Co1 of 3Named in 1 of 3 ChatGPT answers
Howard & Co0 of 3Named in 0 of 3 ChatGPT answers
New Zealand Sotheby’s International Realty0 of 3Named in 0 of 3 ChatGPT answers
See every answer about kapiti real estate agencies
3 answers
Asked ChatGPT
“Which kapiti real estate agency should I hire in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What are the best kapiti real estate agencies in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What's the best kapiti real estate agency in Kāpiti Coast, New Zealand for a house sale?”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bayleys or Voyle & Co more popular in search?
This chart shows how often people search Google for Bayleys and Voyle & Co by name. Each line represents a brand's share of searches for all six kapiti real estate agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Voyle & Co, Bayleys. The figures are in the table below the chart.
View monthly share of searches table
| Month | Voyle & Co | Ray White | Bayleys | Tommy’s Real Estate | Howard & Co | New Zealand Sotheby’s International Realty |
|---|---|---|---|---|---|---|
| Oct 2025 | 25.4% | 29.6% | 23.9% | 14.1% | 4.2% | 2.8% |
| Nov 2025 | 24.6% | 34.4% | 16.4% | 19.7% | 3.3% | 1.6% |
| Dec 2025 | 21.3% | 23.4% | 23.4% | 23.4% | 4.3% | 4.3% |
| Jan 2026 | 31.9% | 20.3% | 18.8% | 23.2% | 2.9% | 2.9% |
| Feb 2026 | 22.4% | 25.4% | 20.9% | 26.9% | 1.5% | 3% |
| Mar 2026 | 30.1% | 23.3% | 20.5% | 21.9% | 2.7% | 1.4% |
| Apr 2026 | 25.4% | 28.8% | 20.3% | 23.7% | 1.7% | 0% |
| May 2026 | 25.9% | 24.1% | 22.4% | 20.7% | 3.4% | 3.4% |
| Jun 2026 | 27.8% | 20.4% | 24.1% | 18.5% | 5.6% | 3.7% |
| Jul 2026 | 31.9% | 23.4% | 19.1% | 17% | 4.3% | 4.3% |
| Aug 2026 | 15.4% | 21.2% | 32.7% | 21.2% | 3.8% | 5.8% |
| Sep 2026 | 28.3% | 26.4% | 24.5% | 17% | 1.9% | 1.9% |
How has the Bayleys and Voyle & Co comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Bayleys took it in December 2025, Voyle & Co took it in January 2026, Bayleys took it in August 2026, Voyle & Co took it in September 2026.
- Across the 12 months ending September 2026, Bayleys’ share of searches among kapiti real estate agencies in New Zealand moved from 23.9% to 24.5%, and its estimated monthly branded searches moved from 170 to 130.
- Across the 12 months ending September 2026, Voyle & Co’s share of searches among kapiti real estate agencies in New Zealand moved from 25.4% to 28.3%, and its estimated monthly branded searches moved from 180 to 150.
How did search popularity change for New Zealand kapiti real estate agencies in September 2026?
2 changes
In September 2026, Voyle & Co overtook Bayleys and 2 others to become the leader among kapiti real estate agencies in New Zealand, with 28.3% of the searches.
In September 2026, Bayleys lost share of searches among kapiti real estate agencies in New Zealand, from 32.7% to 24.5%.
How are branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using Bayleys’ and Voyle & Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bayleys
10 branded search terms
- bayley's real estate
- bayleys
- bayleys blenheim
- bayleys kapiti
- bayleys paraparaumu
- bayleys property management
- bayleys real estate
- bayleys realestate
- bayleys rentals
- bayleys whangarei
Voyle & Co
2 branded search terms
- voyle & co
- voyle and co
Other head-to-heads among kapiti real estate agencies
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