Servilles vs Stephen Marr:Which is more popular by branded search in New Zealand?
In August 2026, Stephen Marr had more branded searches than Servilles among hair salon chains in New Zealand. Stephen Marr was estimated to have 4.1K branded searches compared to Servilles’ 1.7K, and held a 13.7% Share of Search versus Servilles’ 5.6%.
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Which is more popular in search, Servilles or Stephen Marr?
Compare the hair salon chains New Zealanders book haircuts and colour with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Stephen Marr, Servilles. The figures are in the table below the chart.
View monthly share of search table
| Month | Rodney Wayne | Just Cuts | Stephen Marr | Servilles |
|---|---|---|---|---|
| Oct 2025 | 45.4% | 36.5% | 12.4% | 5.7% |
| Nov 2025 | 47.1% | 35% | 12.6% | 5.3% |
| Dec 2025 | 44.4% | 37.7% | 13.8% | 4.1% |
| Jan 2026 | 43.9% | 40.2% | 11.4% | 4.6% |
| Feb 2026 | 41.8% | 35.8% | 17.3% | 5.1% |
| Mar 2026 | 43.3% | 33.8% | 16.7% | 6.2% |
| Apr 2026 | 41.7% | 39.9% | 13.3% | 5.1% |
| May 2026 | 42.5% | 35.1% | 17.1% | 5.3% |
| Jun 2026 | 42.3% | 33.4% | 17.9% | 6.4% |
| Jul 2026 | 42.8% | 37.5% | 13.6% | 6% |
| Aug 2026 | 43.8% | 36.9% | 13.7% | 5.6% |
| Sep 2026 | — | — | — | — |
How has the Servilles and Stephen Marr comparison changed over the last 12 months?
3 findings
- Stephen Marr was ahead of Servilles in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Servilles’ estimated Share of Search among hair salon chains in New Zealand moved from 5.7% to 5.6%, and its estimated monthly branded searches moved from 1.9K to 1.7K.
- Across the 11 months ending August 2026, Stephen Marr’s estimated Share of Search among hair salon chains in New Zealand moved from 12.4% to 13.7%, and its estimated monthly branded searches held steady at 4.1K.
How did search popularity change for New Zealand hair salon chains in August 2026?
1 change
Estimated monthly branded searches for Servilles in New Zealand fell 11.1% over 11 measured months, from 1.9K to 1.7K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Servilles’ and Stephen Marr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Servilles
22 branded search terms
- servilles
- servilles academy auckland
- servilles academy of hairdressing
- servilles academy reviews
- servilles academy salon
- servilles albany
- servilles auckland
- servilles city works
- servilles com
- servilles hair
- servilles hair academy
- servilles hair salon
- servilles hair salon auckland
- servilles hairdresser
- servilles makeup course
- servilles mission bay
- servilles near me
- servilles nz
- servilles ponsonby
- servilles prices
- servilles salon
- takapuna servilles
Stephen Marr
11 branded search terms
- stephen marr
- stephen marr auckland
- stephen marr booking
- stephen marr hair
- stephen marr hair salon
- stephen marr hairdresser
- stephen marr ponsonby
- stephen marr salon
- stephen marr stylists
- stephenmarr
- stephenmarr co nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.