Brandwave

Rodney Wayne vs Servilles:Which is more popular by branded search in New Zealand?

In August 2026, Rodney Wayne had more branded searches than Servilles among hair salon chains in New Zealand. Rodney Wayne was estimated to have 13.1K branded searches compared to Servilles’ 1.7K, and held a 43.8% Share of Search versus Servilles’ 5.6%.

Share of Search among hair salon chains in New Zealand in August 2026Which is more popular in search, Rodney Wayne or Servilles?
Rodney Wayne43.8%13.1K searches
vs
Servilles5.6%1.7K searches

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Which is more popular in search, Rodney Wayne or Servilles?

Compare the hair salon chains New Zealanders book haircuts and colour with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Rodney Wayne and Servilles among hair salon chains in New Zealand, by month

Share of Search by month for Rodney Wayne, Servilles. The figures are in the table below the chart.

View monthly share of search table
MonthRodney WayneJust CutsStephen MarrServilles
Oct 202545.4%36.5%12.4%5.7%
Nov 202547.1%35%12.6%5.3%
Dec 202544.4%37.7%13.8%4.1%
Jan 202643.9%40.2%11.4%4.6%
Feb 202641.8%35.8%17.3%5.1%
Mar 202643.3%33.8%16.7%6.2%
Apr 202641.7%39.9%13.3%5.1%
May 202642.5%35.1%17.1%5.3%
Jun 202642.3%33.4%17.9%6.4%
Jul 202642.8%37.5%13.6%6%
Aug 202643.8%36.9%13.7%5.6%
Sep 2026————

How has the Rodney Wayne and Servilles comparison changed over the last 12 months?

How did search popularity change for New Zealand hair salon chains in August 2026?

  1. In August 2026, Rodney Wayne gained estimated Share of Search among hair salon chains in New Zealand, from 42.8% to 43.8%.

  2. Estimated monthly branded searches for Servilles in New Zealand fell 11.1% over 11 measured months, from 1.9K to 1.7K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Rodney Wayne’s and Servilles’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rodney Wayne

52 branded search terms

  • albany rodney wayne
  • botany rodney wayne
  • eastridge rodney wayne
  • rodney wayne
  • rodney wayne albany
  • rodney wayne albany price list
  • rodney wayne barber manukau
  • rodney wayne bethlehem
  • rodney wayne bethlehem tauranga
  • rodney wayne booking
  • rodney wayne botany
  • rodney wayne eastridge
  • rodney wayne hair
  • rodney wayne hair salon
  • rodney wayne haircut
  • rodney wayne hairdresser
  • rodney wayne hamilton
  • rodney wayne hornby
  • rodney wayne lower hutt
  • rodney wayne lynn mall
  • rodney wayne lynnmall
  • rodney wayne manners
  • rodney wayne manukau
  • rodney wayne manukau barber
  • rodney wayne manukau mall
  • rodney wayne near me
  • rodney wayne new lynn
  • rodney wayne new market
  • rodney wayne new zealand
  • rodney wayne newmarket
  • rodney wayne north west
  • rodney wayne northlands
  • rodney wayne northwest
  • rodney wayne northwest mall
  • rodney wayne nz
  • rodney wayne online
  • rodney wayne ormiston
  • rodney wayne price list
  • rodney wayne prices
  • rodney wayne queensgate
  • rodney wayne riccarton
  • rodney wayne riccarton mall
  • rodney wayne shore city
  • rodney wayne st lukes
  • rodney wayne st lukes prices
  • rodney wayne sylvia park
  • rodney wayne tauranga
  • rodney wayne the base
  • rodney wayne westgate
  • rodneywayne
  • rodneywayne co nz
  • st lukes rodney wayne

Servilles

22 branded search terms

  • servilles
  • servilles academy auckland
  • servilles academy of hairdressing
  • servilles academy reviews
  • servilles academy salon
  • servilles albany
  • servilles auckland
  • servilles city works
  • servilles com
  • servilles hair
  • servilles hair academy
  • servilles hair salon
  • servilles hair salon auckland
  • servilles hairdresser
  • servilles makeup course
  • servilles mission bay
  • servilles near me
  • servilles nz
  • servilles ponsonby
  • servilles prices
  • servilles salon
  • takapuna servilles

How the Brand Demand Index is measured

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