Brandwave

Jura vs Sunbeam:Which is more popular by branded search in New Zealand?

In August 2026, Sunbeam had more branded searches than Jura among coffee machine brands in New Zealand. Sunbeam was estimated to have 7.6K branded searches compared to Jura’s 400, and held an 8.5% Share of Search versus Jura’s 0.45%.

Share of Search among coffee machine brands in New Zealand in August 2026Which is more popular in search, Jura or Sunbeam?
Jura0.45%400 searches
vs
Sunbeam8.5%7.6K searches

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Which is more popular in search, Jura or Sunbeam?

Compare the coffee machine brands New Zealanders buy for home. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Jura and Sunbeam among coffee machine brands in New Zealand, by month

Share of Search by month for Sunbeam, Jura. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoBrevilleDe'LonghiSunbeamLa MarzoccoJura
Oct 202541.6%30.8%14.3%8.8%4.1%0.4%
Nov 202540.9%34.1%12.6%8.2%3.7%0.49%
Dec 202543.5%30.8%13%8.9%3.4%0.33%
Jan 202642.4%31.1%13.3%8.6%4.2%0.37%
Feb 202644%30.6%12.5%8%4.5%0.41%
Mar 202641.6%30.8%14.5%7.8%5%0.35%
Apr 202637.3%31.9%17.7%7.8%4.9%0.37%
May 202638.7%32.7%16.5%7.2%4.4%0.42%
Jun 202636.2%34.2%16%8.1%5.2%0.42%
Jul 202633.9%36.1%15.6%8.4%5.4%0.49%
Aug 202635.9%32.4%16.9%8.5%5.9%0.45%
Sep 2026——————

How has the Jura and Sunbeam comparison changed over the last 12 months?

  • Sunbeam was ahead of Jura in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Jura’s estimated Share of Search among coffee machine brands in New Zealand moved from 0.4% to 0.45%, and its estimated monthly branded searches moved from 330 to 400.
  • Across the 11 months ending August 2026, Sunbeam’s estimated Share of Search among coffee machine brands in New Zealand moved from 8.8% to 8.5%, and its estimated monthly branded searches moved from 7.3K to 7.6K.

How did search popularity change for New Zealand coffee machine brands in August 2026?

  1. Sunbeam’s estimated Share of Search among coffee machine brands in New Zealand has gained ground for 3 months in a row, from 7.2% to 8.5% in August 2026.

  2. Estimated monthly branded searches for Jura in New Zealand rose 21.2% over 11 measured months, from 330 to 400 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Jura’s and Sunbeam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jura

4 branded search terms

  • jura coffee machine
  • jura e8 coffee machine
  • jura espresso machine
  • jura z10 coffee machine

Sunbeam

31 branded search terms

  • old sunbeam mixmaster
  • sunbeam
  • sunbeam 4 slice toaster
  • sunbeam air fryer
  • sunbeam air purifier
  • sunbeam barista
  • sunbeam barista max
  • sunbeam barista plus
  • sunbeam blender
  • sunbeam cafe series
  • sunbeam co nz
  • sunbeam coffee machine
  • sunbeam espresso machine
  • sunbeam fabric steamer
  • sunbeam grinder
  • sunbeam handheld steamer
  • sunbeam heated throw
  • sunbeam kettle
  • sunbeam mixer
  • sunbeam mixer master
  • sunbeam mixmaster
  • sunbeam near me
  • sunbeam nutrioven
  • sunbeam nz
  • sunbeam online
  • sunbeam planetary mixmaster
  • sunbeam pods
  • sunbeam stand mixers
  • sunbeam steam
  • sunbeam toaster
  • sunbeam two slice toaster

How the Brand Demand Index is measured

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