Brandwave

Fisher & Paykel vs Samsung:Which is more popular?

In September 2026, Fisher & Paykel had more branded searches than Samsung among clothes dryer brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Samsung had 390. Fisher & Paykel made up 69.8% of all clothes dryer brand searches we track, and Samsung accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about clothes dryer brands, Fisher & Paykel appeared in all five answers and Samsung in three. Fisher & Paykel was mentioned before Samsung in every answer.

Among clothes dryer brands in New Zealand in September 2026

Who do people search for more?

Fisher & Paykel, about 52 searches for every 1 for Samsung

Fisher & Paykel 20.1K searchesSamsung 390 searches

Who does AI mention more?

Fisher & Paykel, mentioned in every answer we collected

Fisher & Paykel in 5 of 5Samsung in 3 of 5

Who does AI recommend more?

Fisher & Paykel, named ahead of Samsung in every answer

Fisher & Paykel first in 5Samsung never first

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Top clothes dryer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fisher & Paykel appeared in all five answers. Samsung was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Fisher & Paykel was listed before Samsung in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fisher & Paykel1st
  2. Haier2nd
  3. Bosch3rd
  4. LG4th
  5. Samsung5th
  6. Miele6th
  7. Electrolux7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fisher & Paykel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Haier4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsung3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LG3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Miele2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Electrolux1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about clothes dryer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Fisher & Paykel or Samsung more popular in search?

This chart shows how often people search Google for Fisher & Paykel and Samsung by name. Each line represents a brand's share of searches for all seven clothes dryer brands we track, month by month, from searches in New Zealand.

Fisher & Paykel and Samsung among clothes dryer brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Samsung. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelMieleElectroluxHaierBoschSamsungLG
Oct 202569%9.9%8.7%8.8%1.3%1.3%0.93%
Nov 202568.8%11.9%8.2%7.6%1.1%1.3%1%
Dec 202568.7%9.5%10.5%7.9%0.89%1.6%0.99%
Jan 202667%9.6%10.6%9.3%1.3%1.3%0.93%
Feb 202669.8%10.3%9.1%7.7%1.1%1.1%0.83%
Mar 202672.9%10.1%7.4%6.4%1.1%1.1%0.85%
Apr 202667.8%9.8%9.1%8.9%1.9%1.3%1.2%
May 202670.3%10.8%7.7%7.7%1.7%0.92%0.87%
Jun 202669.6%10%8.7%7.7%2.1%0.91%1.1%
Jul 202673.6%7.7%7.8%7.2%1.9%1%0.87%
Aug 202672.2%8.4%7.7%7.5%1.7%1.4%0.96%
Sep 202669.8%10%9.3%7.2%1.4%1.4%0.97%

How has the Fisher & Paykel and Samsung comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand clothes dryer brands in September 2026?

1 change
  1. In September 2026, Fisher & Paykel lost share of searches among clothes dryer brands in New Zealand, from 72.2% to 69.8%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Fisher & Paykel’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fisher & Paykel

5 branded search terms

  • fisher & paykel
  • fisher and paykel
  • fisher paykel
  • fisher paykel dishdrawer
  • fisherpaykel

Samsung

1 branded search term

  • samsung odyssey

How the Brand Demand Index is measured

Other head-to-heads among clothes dryer brands

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