Brandwave

Fisher & Paykel vs Haier:Which is more popular?

In September 2026, Fisher & Paykel had more branded searches than Haier among clothes dryer brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Haier had 2,080. Fisher & Paykel made up 69.8% of all clothes dryer brand searches we track, and Haier accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about clothes dryer brands, Fisher & Paykel appeared in all five answers and Haier in four. Fisher & Paykel was mentioned before Haier in three out of five answers.

Among clothes dryer brands in New Zealand in September 2026

Who do people search for more?

Fisher & Paykel, about 10 searches for every 1 for Haier

Fisher & Paykel 20.1K searchesHaier 2.1K searches

Who does AI mention more?

Fisher & Paykel, mentioned in every answer we collected

Fisher & Paykel in 5 of 5Haier in 4 of 5

Who does AI recommend more?

Fisher & Paykel, named ahead of Haier in 3 of 5 answers

Fisher & Paykel first in 3Haier first in 2

Follow Fisher & Paykel vs Haier and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top clothes dryer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fisher & Paykel appeared in all five answers. Haier was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fisher & Paykel was listed before Haier in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fisher & Paykel1st
  2. Haier2nd
  3. Bosch3rd
  4. LG4th
  5. Samsung5th
  6. Miele6th
  7. Electrolux7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fisher & Paykel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Haier4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsung3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LG3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Miele2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Electrolux1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about clothes dryer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Fisher & Paykel or Haier more popular in search?

This chart shows how often people search Google for Fisher & Paykel and Haier by name. Each line represents a brand's share of searches for all seven clothes dryer brands we track, month by month, from searches in New Zealand.

Fisher & Paykel and Haier among clothes dryer brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Haier. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelMieleElectroluxHaierBoschSamsungLG
Oct 202569%9.9%8.7%8.8%1.3%1.3%0.93%
Nov 202568.8%11.9%8.2%7.6%1.1%1.3%1%
Dec 202568.7%9.5%10.5%7.9%0.89%1.6%0.99%
Jan 202667%9.6%10.6%9.3%1.3%1.3%0.93%
Feb 202669.8%10.3%9.1%7.7%1.1%1.1%0.83%
Mar 202672.9%10.1%7.4%6.4%1.1%1.1%0.85%
Apr 202667.8%9.8%9.1%8.9%1.9%1.3%1.2%
May 202670.3%10.8%7.7%7.7%1.7%0.92%0.87%
Jun 202669.6%10%8.7%7.7%2.1%0.91%1.1%
Jul 202673.6%7.7%7.8%7.2%1.9%1%0.87%
Aug 202672.2%8.4%7.7%7.5%1.7%1.4%0.96%
Sep 202669.8%10%9.3%7.2%1.4%1.4%0.97%

How has the Fisher & Paykel and Haier comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand clothes dryer brands in September 2026?

2 changes
  1. In September 2026, Fisher & Paykel lost share of searches among clothes dryer brands in New Zealand, from 72.2% to 69.8%.

  2. Estimated monthly branded searches for Haier in New Zealand fell 21.5% over 12 measured months, from 2.6K to 2.1K in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Fisher & Paykel’s and Haier’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fisher & Paykel

5 branded search terms

  • fisher & paykel
  • fisher and paykel
  • fisher paykel
  • fisher paykel dishdrawer
  • fisherpaykel

Haier

3 branded search terms

  • haier
  • haier ac
  • haier hwt60fvw2

How the Brand Demand Index is measured

Other head-to-heads among clothes dryer brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.