How popular isL&P in search?
In August 2026, there were an estimated 6.5K branded searches for L&P in New Zealand which held steady over the last 11 months. L&P holds 12.5% estimated Share of Search among New Zealand soft drink brands and is ranked 3rd of 7 competitors for search popularity.
Coca-Cola54.8%
Pepsi14.6%- L&P12.5%
Bundaberg8.5%- Schweppes5.1%
Karma Drinks4.1%Phoenix Organic0.27%
Follow L&P and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which soft drink brands compete with L&P?
Share of Search by month for Coca-Cola, Pepsi, L&P, Bundaberg, Schweppes, Karma Drinks. The figures are in the table below the chart.
View monthly share of search table
| Month | Coca-Cola | Pepsi | L&P | Bundaberg | Schweppes | Karma Drinks | Phoenix Organic |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.9% | 11.8% | 14.8% | 9.7% | 5.4% | 4% | 0.38% |
| Nov 2025 | 57.1% | 9.1% | 18.6% | 7.7% | 4.3% | 2.9% | 0.3% |
| Dec 2025 | 59.5% | 9.1% | 13.2% | 10% | 5% | 2.8% | 0.39% |
| Jan 2026 | 55.1% | 10.8% | 14.9% | 9.9% | 5.3% | 3.6% | 0.36% |
| Feb 2026 | 55.1% | 12.3% | 15.4% | 8.4% | 4.4% | 4.1% | 0.25% |
| Mar 2026 | 54.4% | 11.5% | 15.9% | 10.5% | 3.9% | 3.5% | 0.33% |
| Apr 2026 | 54.3% | 13% | 15.4% | 8.4% | 5.3% | 3.3% | 0.25% |
| May 2026 | 56.1% | 12.1% | 14.3% | 9.4% | 4.3% | 3.5% | 0.24% |
| Jun 2026 | 57.8% | 13.8% | 11.9% | 9.1% | 4.3% | 2.9% | 0.24% |
| Jul 2026 | 54.8% | 15% | 12.2% | 9.2% | 5.3% | 3.2% | 0.31% |
| Aug 2026 | 54.8% | 14.6% | 12.5% | 8.5% | 5.1% | 4.1% | 0.27% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.8% | 28.2K | +12.4% | 0 points | |
| 2, held 2nd | 14.6% | 7.5K | +9.8% | -0.4 points | |
| 3, held 3rd | 12.5% | 6.5K | +15.8% | +0.4 points | |
| 4, held 4th | 8.5% | 4.4K | +4% | -0.7 points | |
| 5, held 5th | 5.1% | 2.6K | +9.1% | -0.2 points | |
| 6, held 6th | 4.1% | 2.1K | +43.5% | +0.9 points | |
| 7, held 7th | 0.27% | 140 | 0% | 0 points |
54.8%
held 1st · 28.2K estimated branded searches · +12.4% vs prior month · 0 points
2.
Pepsi14.6%
held 2nd · 7.5K estimated branded searches · +9.8% vs prior month · -0.4 points
3.
L&P12.5%
held 3rd · 6.5K estimated branded searches · +15.8% vs prior month · +0.4 points
8.5%
held 4th · 4.4K estimated branded searches · +4% vs prior month · -0.7 points
5.1%
held 5th · 2.6K estimated branded searches · +9.1% vs prior month · -0.2 points
4.1%
held 6th · 2.1K estimated branded searches · +43.5% vs prior month · +0.9 points
0.27%
held 7th · 140 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between L&P and its closest rivals
How has branded search demand for L&P changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for L&P in New Zealand held steady, from 6.7K to 6.5K.
- Across the 11 months ending August 2026, L&P’s estimated Share of Search among soft drink brands in New Zealand decreased from 14.8% to 12.5%.
- Across the 11 months ending August 2026, L&P’s estimated Share of Search among soft drink brands in New Zealand peaked at 18.6% in November 2025 and was lowest at 11.9% in June 2026.
- Across the 11 months ending August 2026, L&P fell from 2nd to 3rd among soft drink brands in New Zealand.
How did search popularity change for New Zealand soft drink brands in August 2026?
5 changes
In August 2026, Karma Drinks gained estimated Share of Search among soft drink brands in New Zealand, from 3.2% to 4.1%.
In August 2026, Bundaberg lost estimated Share of Search among soft drink brands in New Zealand, from 9.2% to 8.5%.
Estimated monthly branded searches for Pepsi in New Zealand rose 41.3% over 11 measured months, from 5.3K to 7.5K in August 2026.
Estimated monthly branded searches for Coca-Cola in New Zealand rose 15.5% over 11 measured months, from 24.4K to 28.2K in August 2026.
Estimated monthly branded searches for Phoenix Organic in New Zealand fell 17.6% over 11 measured months, from 170 to 140 in August 2026.
How is L&P measured?
Brandwave collects information about searches that people make online using L&P’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
13 branded search terms
- l&p
- l&p can
- l&p cans
- l&p drinks
- l&p lemon & paeroa
- l&p near me
- l&p nz
- l&p soda
- landp
- lp
- lp drink
- lp nz
- lp soft drink
Who owns L&P?
L&P is owned by The Coca-Cola Company. Brandwave also tracks Coca-Cola, Barista Bros, Fuze Tea, Keri, Kiwi Blue, Powerade and Pump, owned by the same company, in New Zealand.
Do you work for L&P? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is L&P your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.