Brandwave

How popular isBarista Bros in search?

In August 2026, there were an estimated 370 branded searches for Barista Bros in New Zealand which is down 15.9% over the last 11 months. Barista Bros holds 4% estimated Share of Search among New Zealand flavoured milk brands and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Lewis Road Creamery83.9%
  2. Calci-Yum6.9%
  3. Primo5.2%
  4. Barista Bros4%
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Which flavoured milk brands compete with Barista Bros?

Barista Bros against flavoured milk brands in New Zealand, by month

Share of Search by month for Lewis Road Creamery, Calci-Yum, Primo, Barista Bros. The figures are in the table below the chart.

View monthly share of search table
MonthLewis Road CreameryCalci-YumPrimoBarista Bros
Oct 202584.1%5.3%5%5.6%
Nov 202583.6%5.7%6.4%4.3%
Dec 202586.3%3.8%5.4%4.5%
Jan 202684.6%3.9%6%5.4%
Feb 202679.4%4.8%5.9%9.9%
Mar 202681.7%6.2%6.6%5.5%
Apr 202682.2%5.4%6.5%5.8%
May 202686.4%4.3%4.7%4.7%
Jun 202682.8%5.5%6.2%5.5%
Jul 202684.7%5.5%5.5%4.3%
Aug 202683.9%6.9%5.2%4%
Sep 2026————
  1. held 1st · 7.8K estimated branded searches · +20.1% vs prior month · -0.8 points

  2. 2.Calci-Yum

    6.9%

    held 2nd · 640 estimated branded searches · +52.4% vs prior month · +1.4 points

  3. 3.Primo

    5.2%

    held 3rd · 480 estimated branded searches · +14.3% vs prior month · -0.3 points

  4. held 4th · 370 estimated branded searches · +12.1% vs prior month · -0.3 points

Compare search popularity between Barista Bros and its closest rivals

How has branded search demand for Barista Bros changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Barista Bros in New Zealand fell from 440 to 370.
  • Across the 11 months ending August 2026, Barista Bros’ estimated Share of Search among flavoured milk brands in New Zealand decreased from 5.6% to 4%.
  • Across the 11 months ending August 2026, Barista Bros’ estimated Share of Search among flavoured milk brands in New Zealand peaked at 9.9% in February 2026 and was lowest at 4% in August 2026.
  • Across the 11 months ending August 2026, Barista Bros fell from 2nd to 4th among flavoured milk brands in New Zealand.

How did search popularity change for New Zealand flavoured milk brands in August 2026?

  1. In August 2026, Calci-Yum gained estimated Share of Search among flavoured milk brands in New Zealand, from 5.5% to 6.9%.

  2. In August 2026, Lewis Road Creamery lost estimated Share of Search among flavoured milk brands in New Zealand, from 84.7% to 83.9%.

  3. Estimated monthly branded searches for Primo in New Zealand rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

  4. Estimated monthly branded searches for Barista Bros in New Zealand fell 15.9% over 11 measured months, from 440 to 370 in August 2026.

How is Barista Bros measured?

Brandwave collects information about searches that people make online using Barista Bros’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • barista bros
  • barista bros chocolate milk
  • barista bros iced coffee
  • barista bros near me
  • barista bros nz
  • baristabros

How the Brand Demand Index is measured

Who owns Barista Bros?

Barista Bros is owned by The Coca-Cola Company. Brandwave also tracks Coca-Cola, Fuze Tea, Keri, Kiwi Blue, L&P, Powerade and Pump, owned by the same company, in New Zealand.

Do you work for Barista Bros? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Barista Bros your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.