L&P vs Phoenix Organic:Which is more popular by branded search in New Zealand?
In August 2026, L&P had more branded searches than Phoenix Organic among soft drink brands in New Zealand. L&P was estimated to have 6.5K branded searches compared to Phoenix Organic’s 140, and held a 12.5% Share of Search versus Phoenix Organic’s 0.27%.
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Which is more popular in search, L&P or Phoenix Organic?
Compare the soft drink brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for L&P, Phoenix Organic. The figures are in the table below the chart.
View monthly share of search table
| Month | Coca-Cola | Pepsi | L&P | Bundaberg | Schweppes | Karma Drinks | Phoenix Organic |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.9% | 11.8% | 14.8% | 9.7% | 5.4% | 4% | 0.38% |
| Nov 2025 | 57.1% | 9.1% | 18.6% | 7.7% | 4.3% | 2.9% | 0.3% |
| Dec 2025 | 59.5% | 9.1% | 13.2% | 10% | 5% | 2.8% | 0.39% |
| Jan 2026 | 55.1% | 10.8% | 14.9% | 9.9% | 5.3% | 3.6% | 0.36% |
| Feb 2026 | 55.1% | 12.3% | 15.4% | 8.4% | 4.4% | 4.1% | 0.25% |
| Mar 2026 | 54.4% | 11.5% | 15.9% | 10.5% | 3.9% | 3.5% | 0.33% |
| Apr 2026 | 54.3% | 13% | 15.4% | 8.4% | 5.3% | 3.3% | 0.25% |
| May 2026 | 56.1% | 12.1% | 14.3% | 9.4% | 4.3% | 3.5% | 0.24% |
| Jun 2026 | 57.8% | 13.8% | 11.9% | 9.1% | 4.3% | 2.9% | 0.24% |
| Jul 2026 | 54.8% | 15% | 12.2% | 9.2% | 5.3% | 3.2% | 0.31% |
| Aug 2026 | 54.8% | 14.6% | 12.5% | 8.5% | 5.1% | 4.1% | 0.27% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the L&P and Phoenix Organic comparison changed over the last 12 months?
3 findings
- L&P was ahead of Phoenix Organic in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, L&P’s estimated Share of Search among soft drink brands in New Zealand moved from 14.8% to 12.5%, and its estimated monthly branded searches moved from 6.7K to 6.5K.
- Across the 11 months ending August 2026, Phoenix Organic’s estimated Share of Search among soft drink brands in New Zealand moved from 0.38% to 0.27%, and its estimated monthly branded searches moved from 170 to 140.
How did search popularity change for New Zealand soft drink brands in August 2026?
1 change
Estimated monthly branded searches for Phoenix Organic in New Zealand fell 17.6% over 11 measured months, from 170 to 140 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using L&P’s and Phoenix Organic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
L&P
13 branded search terms
- l&p
- l&p can
- l&p cans
- l&p drinks
- l&p lemon & paeroa
- l&p near me
- l&p nz
- l&p soda
- landp
- lp
- lp drink
- lp nz
- lp soft drink
Phoenix Organic
1 branded search term
- phoenix organic
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