Coca-Cola vs Pepsi:Which is more popular by branded search in New Zealand?
In August 2026, Coca-Cola had more branded searches than Pepsi among soft drink brands in New Zealand. Coca-Cola was estimated to have 28.2K branded searches compared to Pepsi’s 7.5K, and held a 54.8% Share of Search versus Pepsi’s 14.6%.
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Which is more popular in search, Coca-Cola or Pepsi?
Compare the soft drink brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Coca-Cola, Pepsi. The figures are in the table below the chart.
View monthly share of search table
| Month | Coca-Cola | Pepsi | L&P | Bundaberg | Schweppes | Karma Drinks | Phoenix Organic |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.9% | 11.8% | 14.8% | 9.7% | 5.4% | 4% | 0.38% |
| Nov 2025 | 57.1% | 9.1% | 18.6% | 7.7% | 4.3% | 2.9% | 0.3% |
| Dec 2025 | 59.5% | 9.1% | 13.2% | 10% | 5% | 2.8% | 0.39% |
| Jan 2026 | 55.1% | 10.8% | 14.9% | 9.9% | 5.3% | 3.6% | 0.36% |
| Feb 2026 | 55.1% | 12.3% | 15.4% | 8.4% | 4.4% | 4.1% | 0.25% |
| Mar 2026 | 54.4% | 11.5% | 15.9% | 10.5% | 3.9% | 3.5% | 0.33% |
| Apr 2026 | 54.3% | 13% | 15.4% | 8.4% | 5.3% | 3.3% | 0.25% |
| May 2026 | 56.1% | 12.1% | 14.3% | 9.4% | 4.3% | 3.5% | 0.24% |
| Jun 2026 | 57.8% | 13.8% | 11.9% | 9.1% | 4.3% | 2.9% | 0.24% |
| Jul 2026 | 54.8% | 15% | 12.2% | 9.2% | 5.3% | 3.2% | 0.31% |
| Aug 2026 | 54.8% | 14.6% | 12.5% | 8.5% | 5.1% | 4.1% | 0.27% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Coca-Cola and Pepsi comparison changed over the last 12 months?
3 findings
- Coca-Cola was ahead of Pepsi in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Coca-Cola’s estimated Share of Search among soft drink brands in New Zealand moved from 53.9% to 54.8%, and its estimated monthly branded searches moved from 24.4K to 28.2K.
- Across the 11 months ending August 2026, Pepsi’s estimated Share of Search among soft drink brands in New Zealand moved from 11.8% to 14.6%, and its estimated monthly branded searches moved from 5.3K to 7.5K.
How did search popularity change for New Zealand soft drink brands in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Coca-Cola’s and Pepsi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Coca-Cola
25 branded search terms
- coca cola
- coca cola 1 5 l
- coca cola cans
- coca cola christmas in the park
- coca cola com
- coca cola drink
- coca cola logos
- coca cola near me
- coca cola new zealand
- coca cola nz
- coca cola online
- cocacola
- cocacola cans
- cocacola drink
- cocacola nz
- coke
- coke 0
- coke 1 5 liter
- coke bottle
- coke can
- coke co nz
- coke zero cans
- diet coke
- jack daniel coke
- vanilla coke
Pepsi
22 branded search terms
- diet pepsi
- pepsi
- pepsi 0
- pepsi 1 5 l
- pepsi blue
- pepsi cans
- pepsi com
- pepsi drink
- pepsi man
- pepsi max
- pepsi max can
- pepsi max vanilla
- pepsi near me
- pepsi new zealand
- pepsi nitrogen
- pepsi nz
- pepsi online
- pepsi soft drink
- sodastream pepsi
- sodastream pepsi max
- vanilla pepsi
- woolies pepsi max
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.