Brandwave

How popular isCoca-Cola in search?

In August 2026, there were an estimated 28.2K branded searches for Coca-Cola in New Zealand which is up 15.5% over the last 11 months. Coca-Cola holds 54.8% estimated Share of Search among New Zealand soft drink brands and is ranked 1st of 7 competitors for search popularity.

Share of Search, August 2026
  1. Coca-Cola54.8%
  2. Pepsi14.6%
  3. L&P12.5%
  4. Bundaberg8.5%
  5. Schweppes5.1%
  6. Karma Drinks4.1%
  7. Phoenix Organic0.27%
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Which soft drink brands compete with Coca-Cola?

Coca-Cola against soft drink brands in New Zealand, by month

Share of Search by month for Coca-Cola, Pepsi, L&P, Bundaberg, Schweppes, Karma Drinks. The figures are in the table below the chart.

View monthly share of search table
MonthCoca-ColaPepsiL&PBundabergSchweppesKarma DrinksPhoenix Organic
Oct 202553.9%11.8%14.8%9.7%5.4%4%0.38%
Nov 202557.1%9.1%18.6%7.7%4.3%2.9%0.3%
Dec 202559.5%9.1%13.2%10%5%2.8%0.39%
Jan 202655.1%10.8%14.9%9.9%5.3%3.6%0.36%
Feb 202655.1%12.3%15.4%8.4%4.4%4.1%0.25%
Mar 202654.4%11.5%15.9%10.5%3.9%3.5%0.33%
Apr 202654.3%13%15.4%8.4%5.3%3.3%0.25%
May 202656.1%12.1%14.3%9.4%4.3%3.5%0.24%
Jun 202657.8%13.8%11.9%9.1%4.3%2.9%0.24%
Jul 202654.8%15%12.2%9.2%5.3%3.2%0.31%
Aug 202654.8%14.6%12.5%8.5%5.1%4.1%0.27%
Sep 2026———————
  1. 1.Coca-Cola

    54.8%

    held 1st · 28.2K estimated branded searches · +12.4% vs prior month · 0 points

  2. 2.Pepsi

    14.6%

    held 2nd · 7.5K estimated branded searches · +9.8% vs prior month · -0.4 points

  3. 3.L&P

    12.5%

    held 3rd · 6.5K estimated branded searches · +15.8% vs prior month · +0.4 points

  4. 4.Bundaberg

    8.5%

    held 4th · 4.4K estimated branded searches · +4% vs prior month · -0.7 points

  5. 5.Schweppes

    5.1%

    held 5th · 2.6K estimated branded searches · +9.1% vs prior month · -0.2 points

  6. held 6th · 2.1K estimated branded searches · +43.5% vs prior month · +0.9 points

  7. held 7th · 140 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Coca-Cola and its closest rivals

How has branded search demand for Coca-Cola changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Coca-Cola in New Zealand rose from 24.4K to 28.2K.
  • Across the 11 months ending August 2026, Coca-Cola’s estimated Share of Search among soft drink brands in New Zealand increased from 53.9% to 54.8%.
  • Across the 11 months ending August 2026, Coca-Cola’s estimated Share of Search among soft drink brands in New Zealand peaked at 59.5% in December 2025 and was lowest at 53.9% in October 2025.

How did search popularity change for New Zealand soft drink brands in August 2026?

  1. In August 2026, Karma Drinks gained estimated Share of Search among soft drink brands in New Zealand, from 3.2% to 4.1%.

  2. In August 2026, Bundaberg lost estimated Share of Search among soft drink brands in New Zealand, from 9.2% to 8.5%.

  3. Estimated monthly branded searches for Pepsi in New Zealand rose 41.3% over 11 measured months, from 5.3K to 7.5K in August 2026.

  4. Estimated monthly branded searches for Coca-Cola in New Zealand rose 15.5% over 11 measured months, from 24.4K to 28.2K in August 2026.

  5. Estimated monthly branded searches for Phoenix Organic in New Zealand fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

How is Coca-Cola measured?

Brandwave collects information about searches that people make online using Coca-Cola’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

25 branded search terms

  • coca cola
  • coca cola 1 5 l
  • coca cola cans
  • coca cola christmas in the park
  • coca cola com
  • coca cola drink
  • coca cola logos
  • coca cola near me
  • coca cola new zealand
  • coca cola nz
  • coca cola online
  • cocacola
  • cocacola cans
  • cocacola drink
  • cocacola nz
  • coke
  • coke 0
  • coke 1 5 liter
  • coke bottle
  • coke can
  • coke co nz
  • coke zero cans
  • diet coke
  • jack daniel coke
  • vanilla coke

How the Brand Demand Index is measured

Who owns Coca-Cola?

Coca-Cola is owned by The Coca-Cola Company. Brandwave also tracks Barista Bros, Fuze Tea, Keri, Kiwi Blue, L&P, Powerade and Pump, owned by the same company, in New Zealand.

Do you work for Coca-Cola? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Coca-Cola your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.