Brandwave

How popular isiSellProperty?

In September 2026, people searched for iSellProperty by name about 10 times in New Zealand, about the same as the previous year. These searches made up 0.26% of all New Zealand Rotorua real estate agency searches, placing iSellProperty ninth out of nine agencies. When we asked both ChatGPT and Google AI Overviews about Rotorua real estate agencies, iSellProperty appeared in two of the three answers and was the fifth most recommended of the nine.

Search and AI answers in September 2026

iSellProperty is the ninth most searched of 9 competitors and the fifth most recommended in AI answers.

  1. Ray WhiteShare of searches 43.6%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  2. EVES Real EstateShare of searches 19.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  3. HarcourtsShare of searches 14.4%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
  4. AriztoShare of searches 9.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. iSellPropertyShare of searches 0.26%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th

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Top Rotorua real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, iSellProperty was mentioned in two out of three: in two of the three ChatGPT answers. iSellProperty is the fifth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ray White1st
  2. Tremains Rotorua2nd
  3. EVES Real Estate3rd
  4. Harcourts4th
  5. iSellProperty5th
  6. First National Real Estate6th
  7. Arizto–
  8. KEY Real Estate–
  9. LJ Hooker–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Rotorua real estate agencies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Rotorua real estate agencies compete with iSellProperty?

iSellProperty against Rotorua real estate agencies in New Zealand, by month

Share of searches by month for Ray White, EVES Real Estate, Harcourts, Arizto, Tremains Rotorua, First National Real Estate, iSellProperty. The figures are in the table below the chart.

View monthly share of searches table
MonthRay WhiteEVES Real EstateHarcourtsAriztoTremains RotoruaFirst National Real EstateKEY Real EstateLJ HookeriSellProperty
Oct 202542%14.3%15.7%12%10.9%3%0.45%1.4%0.23%
Nov 202542.2%13.5%15.8%12.4%11%2.8%0.69%1.4%0.23%
Dec 202541.3%15.1%16%13%9.6%2.4%0.6%1.8%0.3%
Jan 202634.2%24.2%15.1%9.5%11.2%3.7%0.7%1.2%0.23%
Feb 202637.6%17%15.9%12%13.4%2.3%0.68%0.91%0.23%
Mar 202639.6%19.2%16%9.3%11.9%2.4%0.61%0.81%0.2%
Apr 202637.6%19.2%18.3%9.2%11.3%2.8%0.47%0.94%0.23%
May 202636.6%20.7%15.7%11.6%11.4%2.4%0.48%0.95%0.24%
Jun 202638.2%21.8%15.6%10.9%9.7%2%0.5%0.99%0.25%
Jul 202639.1%21.4%16%11.5%7.9%2.5%0.49%0.98%0.25%
Aug 202637.5%21.1%14.8%12.6%9.4%2.4%0.48%1.5%0.24%
Sep 202643.6%19.4%14.4%9.2%8.4%2.6%1%1%0.26%
  1. 1.Ray White

    43.6%

    Held 1st. 1.7K estimated branded searches, +7.1% vs prior month. Share +6 points.

  2. Held 2nd. 740 estimated branded searches, -14.9% vs prior month. Share -1.6 points.

  3. 3.Harcourts

    14.4%

    Held 3rd. 550 estimated branded searches, -9.8% vs prior month. Share -0.3 points.

  4. 4.Arizto

    9.2%

    Held 4th. 350 estimated branded searches, -32.7% vs prior month. Share -3.4 points.

  5. Held 5th. 320 estimated branded searches, -17.9% vs prior month. Share -1 points.

  6. Held 6th. 100 estimated branded searches, 0% vs prior month. Share +0.2 points.

  7. Moved from 8th to 7th. 40 estimated branded searches, +100% vs prior month. Share +0.6 points.

  8. Moved from 7th to 8th. 40 estimated branded searches, -33.3% vs prior month. Share -0.4 points.

  9. Held 9th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between iSellProperty and its closest rivals

How has branded search demand for iSellProperty changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for iSellProperty in New Zealand held steady at 10.
  • Across the 12 months ending September 2026, iSellProperty’s share of searches among Rotorua real estate agencies in New Zealand held steady, from 0.23% to 0.26%.

How did search popularity change for New Zealand Rotorua real estate agencies in September 2026?

6 changes
  1. In September 2026, KEY Real Estate overtook LJ Hooker to rank 7th among Rotorua real estate agencies in New Zealand, with 1% of the searches.

  2. In September 2026, Ray White gained share of searches among Rotorua real estate agencies in New Zealand, from 37.5% to 43.6%.

  3. In September 2026, Arizto lost share of searches among Rotorua real estate agencies in New Zealand, from 12.6% to 9.2%.

  4. In September 2026, EVES Real Estate lost share of searches among Rotorua real estate agencies in New Zealand, from 21.1% to 19.4%.

  5. In September 2026, Tremains Rotorua lost share of searches among Rotorua real estate agencies in New Zealand, from 9.4% to 8.4%.

  6. Estimated monthly branded searches for LJ Hooker in New Zealand fell 33.3% over 12 measured months, from 60 to 40 in September 2026.

How are iSellProperty’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using iSellProperty’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • isellproperty

Do you work for iSellProperty? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is iSellProperty your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.