Brandwave

How popular isDatacom in search?

In August 2026, there were an estimated 5.1K branded searches for Datacom in New Zealand which held steady over the last 11 months. Datacom holds 57.4% estimated Share of Search among New Zealand IT managed service providers and is ranked 1st of 6 competitors for search popularity.

Share of Search, August 2026
  1. Datacom57.4%
  2. Fujitsu27.8%
  3. The Instillery8.6%
  4. Cyclone Computers5.2%
  5. CCL0.68%
  6. Lucidity0.34%
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Which IT managed service providers compete with Datacom?

Datacom against IT managed service providers in New Zealand, by month

Share of Search by month for Datacom, Fujitsu, The Instillery, Cyclone Computers. The figures are in the table below the chart.

View monthly share of search table
MonthDatacomFujitsuThe InstilleryCyclone ComputersCCLLucidity
Oct 202564.1%18.4%9.5%6.8%0.76%0.38%
Nov 202560.3%21.9%7.3%9.2%0.94%0.35%
Dec 202557.8%24.8%8.9%7.5%0.69%0.41%
Jan 202656.3%24.4%8.8%9.2%0.94%0.4%
Feb 202664.2%18.5%9.7%6.2%1%0.38%
Mar 202665.1%19.1%9.7%5%0.72%0.41%
Apr 202654.2%34%5.7%5.2%0.64%0.32%
May 202653.8%32.7%8.2%4.3%0.73%0.31%
Jun 202653.5%32.5%8.5%4.3%0.95%0.21%
Jul 202652.3%36%6.7%4.1%0.62%0.31%
Aug 202657.4%27.8%8.6%5.2%0.68%0.34%
Sep 2026——————

  1. 1.Datacom

    57.4%

    held 1st · 5.1K estimated branded searches · 0% vs prior month · +5.1 points

  2. 2.Fujitsu

    27.8%

    held 2nd · 2.5K estimated branded searches · -29.7% vs prior month · -8.2 points

  3. 3.The Instillery

    8.6%

    held 3rd · 760 estimated branded searches · +16.9% vs prior month · +1.9 points

  4. 4.Cyclone Computers

    5.2%

    held 4th · 460 estimated branded searches · +15% vs prior month · +1.1 points

  5. 5.CCL

    0.68%

    held 5th · 60 estimated branded searches · 0% vs prior month · +0.1 points

  6. 6.Lucidity

    0.34%

    held 6th · 30 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Datacom and its closest rivals

How has branded search demand for Datacom changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Datacom in New Zealand held steady at 5.1K.
  • Across the 11 months ending August 2026, Datacom’s estimated Share of Search among IT managed service providers in New Zealand decreased from 64.1% to 57.4%.
  • Across the 11 months ending August 2026, Datacom’s estimated Share of Search among IT managed service providers in New Zealand peaked at 65.1% in March 2026 and was lowest at 52.3% in July 2026.

How did search popularity change for New Zealand IT managed service providers in August 2026?

  1. In August 2026, Datacom gained estimated Share of Search among IT managed service providers in New Zealand, from 52.3% to 57.4%.

  2. In August 2026, The Instillery gained estimated Share of Search among IT managed service providers in New Zealand, from 6.7% to 8.6%.

  3. In August 2026, Cyclone Computers gained estimated Share of Search among IT managed service providers in New Zealand, from 4.1% to 5.2%.

  4. In August 2026, Fujitsu lost estimated Share of Search among IT managed service providers in New Zealand, from 36% to 27.8%.

How is Datacom measured?

Brandwave collects information about searches that people make online using Datacom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • datacom
  • datacom com
  • datacom it services
  • datacom near me
  • datacom nz
  • datacom online

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How the Brand Demand Index is measured

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