Cloud computing platforms in New Zealand:Which brands are most popular in search?
In August 2026, Microsoft Azure was the most searched among cloud computing platforms in New Zealand, with an estimated 11K branded searches and 38.6% estimated Share of Search within this set.
Microsoft Azure38.6%
Amazon Web Services27.9%
Google Cloud25.4%
DigitalOcean4.7%
Oracle Cloud2.5%
Catalyst Cloud0.85%
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Share of SearchLeaderboard
Compare the cloud computing platforms New Zealand businesses build and host on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Microsoft Azure, Amazon Web Services, Google Cloud, DigitalOcean, Oracle Cloud. The figures are in the table below the chart.
View monthly share of search table
| Month | Microsoft Azure | Amazon Web Services | Google Cloud | DigitalOcean | Oracle Cloud | Catalyst Cloud |
|---|---|---|---|---|---|---|
| Oct 2025 | 27.8% | 54.1% | 12.7% | 3.3% | 1.4% | 0.74% |
| Nov 2025 | 39.4% | 33.3% | 20.2% | 4.1% | 1.8% | 1.1% |
| Dec 2025 | 35.7% | 32% | 24.1% | 5.5% | 1.9% | 0.69% |
| Jan 2026 | 39.2% | 29.1% | 23% | 5.7% | 2.4% | 0.64% |
| Feb 2026 | 36.2% | 28.5% | 26.8% | 5.4% | 2.2% | 0.81% |
| Mar 2026 | 35.9% | 28.8% | 26.2% | 5.5% | 2.8% | 0.81% |
| Apr 2026 | 38.4% | 26.3% | 26.2% | 5.1% | 3.2% | 0.76% |
| May 2026 | 38.4% | 25.2% | 26.7% | 5.8% | 2.9% | 1% |
| Jun 2026 | 42.3% | 23.9% | 25.1% | 4.8% | 3.1% | 0.85% |
| Jul 2026 | 39.2% | 24.9% | 27.3% | 4.9% | 2.8% | 0.87% |
| Aug 2026 | 38.6% | 27.9% | 25.4% | 4.7% | 2.5% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.6% | 11K | +1.8% | -0.6 points | |
| 2, moved from 3rd to 2nd | 27.9% | 7.9K | +16.1% | +3 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 25.4% | 7.2K | -3.6% | -1.9 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 4.7% | 1.3K | -0.74% | -0.2 points | |
| 5, held 5th | 2.5% | 710 | -7.8% | -0.3 points | |
| 6, held 6th | 0.85% | 240 | 0% | 0 points |
38.6%
held 1st · 11K estimated branded searches · +1.8% vs prior month · -0.6 points
27.9%
moved from 3rd to 2nd · 7.9K estimated branded searches · +16.1% vs prior month · +3 points
25.4%
moved from 2nd to 3rd · 7.2K estimated branded searches · -3.6% vs prior month · -1.9 points
4.7%
held 4th · 1.3K estimated branded searches · -0.74% vs prior month · -0.2 points
2.5%
held 5th · 710 estimated branded searches · -7.8% vs prior month · -0.3 points
0.85%
held 6th · 240 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands
Microsoft Azure vs Amazon Web Services: compare search popularity
Microsoft Azure vs Google Cloud: compare search popularity
Microsoft Azure vs DigitalOcean: compare search popularity
Microsoft Azure vs Oracle Cloud: compare search popularity
Amazon Web Services vs Google Cloud: compare search popularity
Amazon Web Services vs DigitalOcean: compare search popularity
Amazon Web Services vs Oracle Cloud: compare search popularity
Google Cloud vs DigitalOcean: compare search popularity
Google Cloud vs Oracle Cloud: compare search popularity
DigitalOcean vs Oracle Cloud: compare search popularity- Compare any of these brands
Which brand is most popular in search among cloud computing platforms in New Zealand?
6 brands
In August 2026, Microsoft Azure was the most searched among cloud computing platforms in New Zealand, with an estimated 11K branded searches and 38.6% estimated Share of Search within this set. Amazon Web Services is in 2nd place, 10.7 percentage points behind at 27.9% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 27.8% → 38.6% | 42.3%Jun 2026 | 27.8%Oct 2025 | 2nd → 1st | |
| 54.1% → 27.9% | 54.1%Oct 2025 | 23.9%Jun 2026 | 1st → 2nd | |
| 12.7% → 25.4% | 27.3%Jul 2026 | 12.7%Oct 2025 | 3rd | |
| 3.3% → 4.7% | 5.8%May 2026 | 3.3%Oct 2025 | 4th | |
| 1.4% → 2.5% | 3.2%Apr 2026 | 1.4%Oct 2025 | 5th | |
| 0.74% → 0.85% | 1.1%Nov 2025 | 0.64%Jan 2026 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Microsoft Azure’s estimated Share of Search among cloud computing platforms in New Zealand increased from 27.8% to 38.6%.
- Across the 11 months ending August 2026, Amazon Web Services’ estimated Share of Search among cloud computing platforms in New Zealand decreased from 54.1% to 27.9%.
- Across the 11 months ending August 2026, Google Cloud’s estimated Share of Search among cloud computing platforms in New Zealand increased from 12.7% to 25.4%.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among cloud computing platforms in New Zealand increased from 3.3% to 4.7%.
- Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among cloud computing platforms in New Zealand increased from 1.4% to 2.5%.
- Across the 11 months ending August 2026, Microsoft Azure’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 42.3% in June 2026 and was lowest at 27.8% in October 2025.
- Across the 11 months ending August 2026, Amazon Web Services’ estimated Share of Search among cloud computing platforms in New Zealand peaked at 54.1% in October 2025 and was lowest at 23.9% in June 2026.
- Across the 11 months ending August 2026, Google Cloud’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 27.3% in July 2026 and was lowest at 12.7% in October 2025.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 5.8% in May 2026 and was lowest at 3.3% in October 2025.
- Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among cloud computing platforms in New Zealand peaked at 3.2% in April 2026 and was lowest at 1.4% in October 2025.
- Across the 11 months ending August 2026, Microsoft Azure rose from 2nd to 1st among cloud computing platforms in New Zealand.
- Across the 11 months ending August 2026, Amazon Web Services fell from 1st to 2nd among cloud computing platforms in New Zealand.
- Across the 11 months ending August 2026, Catalyst Cloud held steady: its estimated Share of Search among cloud computing platforms in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand cloud computing platforms in August 2026?
5 changes

In August 2026, Amazon Web Services overtook Google Cloud to rank 2nd among cloud computing platforms in New Zealand, at 27.9%.

In August 2026, Google Cloud lost estimated Share of Search among cloud computing platforms in New Zealand, from 27.3% to 25.4%.
In August 2026, Microsoft Azure lost estimated Share of Search among cloud computing platforms in New Zealand, from 39.2% to 38.6%.

Estimated monthly branded searches for Oracle Cloud in New Zealand rose 26.8% over 11 measured months, from 560 to 710 in August 2026.

Estimated monthly branded searches for Catalyst Cloud in New Zealand fell 20% over 11 measured months, from 300 to 240 in August 2026.

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