DigitalOcean vs Google Cloud:Which is more popular by branded search in New Zealand?
In August 2026, Google Cloud had more branded searches than DigitalOcean among cloud computing platforms in New Zealand. Google Cloud was estimated to have 7.2K branded searches compared to DigitalOcean’s 1.3K, and held a 25.4% Share of Search versus DigitalOcean’s 4.7%.
Follow DigitalOcean vs Google Cloud and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, DigitalOcean or Google Cloud?
Compare the cloud computing platforms New Zealand businesses build and host on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Google Cloud, DigitalOcean. The figures are in the table below the chart.
View monthly share of search table
| Month | Microsoft Azure | Amazon Web Services | Google Cloud | DigitalOcean | Oracle Cloud | Catalyst Cloud |
|---|---|---|---|---|---|---|
| Oct 2025 | 27.8% | 54.1% | 12.7% | 3.3% | 1.4% | 0.74% |
| Nov 2025 | 39.4% | 33.3% | 20.2% | 4.1% | 1.8% | 1.1% |
| Dec 2025 | 35.7% | 32% | 24.1% | 5.5% | 1.9% | 0.69% |
| Jan 2026 | 39.2% | 29.1% | 23% | 5.7% | 2.4% | 0.64% |
| Feb 2026 | 36.2% | 28.5% | 26.8% | 5.4% | 2.2% | 0.81% |
| Mar 2026 | 35.9% | 28.8% | 26.2% | 5.5% | 2.8% | 0.81% |
| Apr 2026 | 38.4% | 26.3% | 26.2% | 5.1% | 3.2% | 0.76% |
| May 2026 | 38.4% | 25.2% | 26.7% | 5.8% | 2.9% | 1% |
| Jun 2026 | 42.3% | 23.9% | 25.1% | 4.8% | 3.1% | 0.85% |
| Jul 2026 | 39.2% | 24.9% | 27.3% | 4.9% | 2.8% | 0.87% |
| Aug 2026 | 38.6% | 27.9% | 25.4% | 4.7% | 2.5% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
How has the DigitalOcean and Google Cloud comparison changed over the last 12 months?
3 findings
- Google Cloud was ahead of DigitalOcean in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among cloud computing platforms in New Zealand moved from 3.3% to 4.7%, and its estimated monthly branded searches held steady at 1.3K.
- Across the 11 months ending August 2026, Google Cloud’s estimated Share of Search among cloud computing platforms in New Zealand moved from 12.7% to 25.4%, and its estimated monthly branded searches moved from 5.2K to 7.2K.
How did search popularity change for New Zealand cloud computing platforms in August 2026?
2 changes
In August 2026, Amazon Web Services overtook Google Cloud to rank 2nd among cloud computing platforms in New Zealand, at 27.9%.
In August 2026, Google Cloud lost estimated Share of Search among cloud computing platforms in New Zealand, from 27.3% to 25.4%.
How each brand is measured
Brandwave collects information about searches that people make online using DigitalOcean’s and Google Cloud’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
DigitalOcean
6 branded search terms
- digitalocean
- digitalocean cloud
- digitalocean com
- digitalocean console
- digitalocean hosting
- digitalocean nz
Google Cloud
17 branded search terms
- google cloud
- google cloud console
- google cloud hosting
- google cloud messaging
- google cloud near me
- google cloud nz
- google cloud photos
- google cloud platform
- google cloud pricing
- google cloud print
- google cloud services
- google cloud storage
- google cloud storage cost
- google cloud tts
- googlecloud
- googlecloud console
- googlecloud hosting
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.