IT managed service providers in New Zealand:Which brands are most popular in search?
In August 2026, Datacom was the most searched among IT managed service providers in New Zealand, with an estimated 5.1K branded searches and 57.4% estimated Share of Search within this set.
Datacom57.4%
Fujitsu27.8%
The Instillery8.6%
Cyclone Computers5.2%
CCL0.68%
Lucidity0.34%
Follow IT managed service providers and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the IT services companies New Zealand organisations outsource IT support and cloud to. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Datacom, Fujitsu, The Instillery, Cyclone Computers. The figures are in the table below the chart.
View monthly share of search table
| Month | Datacom | Fujitsu | The Instillery | Cyclone Computers | CCL | Lucidity |
|---|---|---|---|---|---|---|
| Oct 2025 | 64.1% | 18.4% | 9.5% | 6.8% | 0.76% | 0.38% |
| Nov 2025 | 60.3% | 21.9% | 7.3% | 9.2% | 0.94% | 0.35% |
| Dec 2025 | 57.8% | 24.8% | 8.9% | 7.5% | 0.69% | 0.41% |
| Jan 2026 | 56.3% | 24.4% | 8.8% | 9.2% | 0.94% | 0.4% |
| Feb 2026 | 64.2% | 18.5% | 9.7% | 6.2% | 1% | 0.38% |
| Mar 2026 | 65.1% | 19.1% | 9.7% | 5% | 0.72% | 0.41% |
| Apr 2026 | 54.2% | 34% | 5.7% | 5.2% | 0.64% | 0.32% |
| May 2026 | 53.8% | 32.7% | 8.2% | 4.3% | 0.73% | 0.31% |
| Jun 2026 | 53.5% | 32.5% | 8.5% | 4.3% | 0.95% | 0.21% |
| Jul 2026 | 52.3% | 36% | 6.7% | 4.1% | 0.62% | 0.31% |
| Aug 2026 | 57.4% | 27.8% | 8.6% | 5.2% | 0.68% | 0.34% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.4% | 5.1K | 0% | +5.1 points | |
| 2, held 2nd | 27.8% | 2.5K | -29.7% | -8.2 points | |
| 3, held 3rd | 8.6% | 760 | +16.9% | +1.9 points | |
| 4, held 4th | 5.2% | 460 | +15% | +1.1 points | |
| 5, held 5th | 0.68% | 60 | 0% | +0.1 points | |
| 6, held 6th | 0.34% | 30 | 0% | 0 points |
1.
Datacom57.4%
held 1st · 5.1K estimated branded searches · 0% vs prior month · +5.1 points
2.
Fujitsu27.8%
held 2nd · 2.5K estimated branded searches · -29.7% vs prior month · -8.2 points
8.6%
held 3rd · 760 estimated branded searches · +16.9% vs prior month · +1.9 points
5.2%
held 4th · 460 estimated branded searches · +15% vs prior month · +1.1 points
5.
CCL0.68%
held 5th · 60 estimated branded searches · 0% vs prior month · +0.1 points
6.
Lucidity0.34%
held 6th · 30 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands

Datacom vs Fujitsu: compare search popularity
Datacom vs The Instillery: compare search popularity
Datacom vs Cyclone Computers: compare search popularity
Fujitsu vs The Instillery: compare search popularity
Fujitsu vs Cyclone Computers: compare search popularity
The Instillery vs Cyclone Computers: compare search popularity- Compare any of these brands
Which brand is most popular in search among IT managed service providers in New Zealand?
6 brands
In August 2026, Datacom was the most searched among IT managed service providers in New Zealand, with an estimated 5.1K branded searches and 57.4% estimated Share of Search within this set. Fujitsu is in 2nd place, 29.6 percentage points behind at 27.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 64.1% → 57.4% | 65.1%Mar 2026 | 52.3%Jul 2026 | 1st | |
| 18.4% → 27.8% | 36%Jul 2026 | 18.4%Oct 2025 | 2nd | |
| 9.5% → 8.6% | 9.7%Feb 2026 | 5.7%Apr 2026 | 3rd | |
| 6.8% → 5.2% | 9.2%Nov 2025 | 4.1%Jul 2026 | 4th | |
| 0.76% → 0.68% | 1%Feb 2026 | 0.62%Jul 2026 | 5th | |
| 0.38% → 0.34% | 0.41%Dec 2025 | 0.21%Jun 2026 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Datacom’s estimated Share of Search among IT managed service providers in New Zealand decreased from 64.1% to 57.4%.
- Across the 11 months ending August 2026, Fujitsu’s estimated Share of Search among IT managed service providers in New Zealand increased from 18.4% to 27.8%.
- Across the 11 months ending August 2026, The Instillery’s estimated Share of Search among IT managed service providers in New Zealand decreased from 9.5% to 8.6%.
- Across the 11 months ending August 2026, Cyclone Computers’ estimated Share of Search among IT managed service providers in New Zealand decreased from 6.8% to 5.2%.
- Across the 11 months ending August 2026, Datacom’s estimated Share of Search among IT managed service providers in New Zealand peaked at 65.1% in March 2026 and was lowest at 52.3% in July 2026.
- Across the 11 months ending August 2026, Fujitsu’s estimated Share of Search among IT managed service providers in New Zealand peaked at 36% in July 2026 and was lowest at 18.4% in October 2025.
- Across the 11 months ending August 2026, The Instillery’s estimated Share of Search among IT managed service providers in New Zealand peaked at 9.7% in February 2026 and was lowest at 5.7% in April 2026.
- Across the 11 months ending August 2026, Cyclone Computers’ estimated Share of Search among IT managed service providers in New Zealand peaked at 9.2% in November 2025 and was lowest at 4.1% in July 2026.
- Across the 11 months ending August 2026, CCL and Lucidity held steady: their estimated Share of Search among IT managed service providers in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand IT managed service providers in August 2026?
4 changes

In August 2026, Datacom gained estimated Share of Search among IT managed service providers in New Zealand, from 52.3% to 57.4%.

In August 2026, The Instillery gained estimated Share of Search among IT managed service providers in New Zealand, from 6.7% to 8.6%.

In August 2026, Cyclone Computers gained estimated Share of Search among IT managed service providers in New Zealand, from 4.1% to 5.2%.

In August 2026, Fujitsu lost estimated Share of Search among IT managed service providers in New Zealand, from 36% to 27.8%.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.