Brandwave

How popular isCal.com in search?

In August 2026, there were an estimated 70 branded searches for Cal.com in New Zealand which is down 12.5% over the last 11 months. Cal.com holds 1.2% estimated Share of Search among New Zealand scheduling tools and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Calendly51.3%
  2. Acuity Scheduling28.7%
  3. Setmore10.5%
  4. Microsoft Bookings8.3%
  5. Cal.com1.2%
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Which scheduling tools compete with Cal.com?

Cal.com against scheduling tools in New Zealand, by month

Share of Search by month for Calendly, Acuity Scheduling, Setmore, Microsoft Bookings, Cal.com. The figures are in the table below the chart.

View monthly share of search table
MonthCalendlyAcuity SchedulingSetmoreMicrosoft BookingsCal.com
Oct 202555.6%28.4%8.6%6.2%1.2%
Nov 202553.6%28.5%10%7.1%0.89%
Dec 202547.9%32.9%11.9%6.3%0.97%
Jan 202653.2%28.2%10.6%7.3%0.71%
Feb 202653.8%26.6%11.1%7.5%1.1%
Mar 202653.8%25.7%10.8%8.8%0.87%
Apr 202651.2%30.1%10.1%6.8%1.9%
May 202649.8%29.6%12.1%6.8%1.7%
Jun 202651.2%30.5%10.2%6.8%1.4%
Jul 202654.1%26.8%9.2%8.6%1.3%
Aug 202651.3%28.7%10.5%8.3%1.2%
Sep 2026—————

  1. 1.Calendly

    51.3%

    held 1st · 3K estimated branded searches · +0.67% vs prior month · -2.8 points

  2. 2.Acuity Scheduling

    28.7%

    held 2nd · 1.7K estimated branded searches · +13.4% vs prior month · +1.8 points

  3. 3.Setmore

    10.5%

    held 3rd · 620 estimated branded searches · +21.6% vs prior month · +1.3 points

  4. 4.Microsoft Bookings

    8.3%

    held 4th · 490 estimated branded searches · +2.1% vs prior month · -0.3 points

  5. 5.Cal.com

    1.2%

    held 5th · 70 estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between Cal.com and its closest rivals

How has branded search demand for Cal.com changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Cal.com in New Zealand fell from 80 to 70.
  • Across the 11 months ending August 2026, Cal.com’s estimated Share of Search among scheduling tools in New Zealand peaked at 1.9% in April 2026 and was lowest at 0.71% in January 2026.

How did search popularity change for New Zealand scheduling tools in August 2026?

  1. In August 2026, Acuity Scheduling gained estimated Share of Search among scheduling tools in New Zealand, from 26.8% to 28.7%.

  2. In August 2026, Setmore gained estimated Share of Search among scheduling tools in New Zealand, from 9.2% to 10.5%.

  3. In August 2026, Calendly lost estimated Share of Search among scheduling tools in New Zealand, from 54.1% to 51.3%.

  4. Estimated monthly branded searches for Microsoft Bookings in New Zealand rose 19.5% over 11 measured months, from 410 to 490 in August 2026.

  5. Estimated monthly branded searches for Cal.com in New Zealand fell 12.5% over 11 measured months, from 80 to 70 in August 2026.

How is Cal.com measured?

Brandwave collects information about searches that people make online using Cal.com’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • cal com
  • cal com booking
  • cal com calendar
  • cal com scheduling
  • calcom

Do you work for Cal.com? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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