Cal.com vs Setmore:Which is more popular by branded search in New Zealand?
In August 2026, Setmore had more branded searches than Cal.com among scheduling tools in New Zealand. Setmore was estimated to have 620 branded searches compared to Cal.com’s 70, and held a 10.5% Share of Search versus Cal.com’s 1.2%.
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Which is more popular in search, Cal.com or Setmore?
Compare the meeting scheduling tools New Zealand businesses take bookings with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Setmore, Cal.com. The figures are in the table below the chart.
View monthly share of search table
| Month | Calendly | Acuity Scheduling | Setmore | Microsoft Bookings | Cal.com |
|---|---|---|---|---|---|
| Oct 2025 | 55.6% | 28.4% | 8.6% | 6.2% | 1.2% |
| Nov 2025 | 53.6% | 28.5% | 10% | 7.1% | 0.89% |
| Dec 2025 | 47.9% | 32.9% | 11.9% | 6.3% | 0.97% |
| Jan 2026 | 53.2% | 28.2% | 10.6% | 7.3% | 0.71% |
| Feb 2026 | 53.8% | 26.6% | 11.1% | 7.5% | 1.1% |
| Mar 2026 | 53.8% | 25.7% | 10.8% | 8.8% | 0.87% |
| Apr 2026 | 51.2% | 30.1% | 10.1% | 6.8% | 1.9% |
| May 2026 | 49.8% | 29.6% | 12.1% | 6.8% | 1.7% |
| Jun 2026 | 51.2% | 30.5% | 10.2% | 6.8% | 1.4% |
| Jul 2026 | 54.1% | 26.8% | 9.2% | 8.6% | 1.3% |
| Aug 2026 | 51.3% | 28.7% | 10.5% | 8.3% | 1.2% |
| Sep 2026 | — | — | — | — | — |
How has the Cal.com and Setmore comparison changed over the last 12 months?
3 findings
- Setmore was ahead of Cal.com in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cal.com’s estimated Share of Search among scheduling tools in New Zealand held steady at 1.2%, and its estimated monthly branded searches moved from 80 to 70.
- Across the 11 months ending August 2026, Setmore’s estimated Share of Search among scheduling tools in New Zealand moved from 8.6% to 10.5%, and its estimated monthly branded searches moved from 570 to 620.
How did search popularity change for New Zealand scheduling tools in August 2026?
2 changes

In August 2026, Setmore gained estimated Share of Search among scheduling tools in New Zealand, from 9.2% to 10.5%.

Estimated monthly branded searches for Cal.com in New Zealand fell 12.5% over 11 measured months, from 80 to 70 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Cal.com’s and Setmore’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.