Appointment booking platforms in New Zealand:Which are most popular?
In September 2026, Fresha was the most searched appointment booking platform in New Zealand, accounting for 41.6% of all searches among the nine platforms we track. When we checked with ChatGPT and Google AI Overviews, Fresha and Timely showed up in every answer. Timely was recommended most often, coming first in four out of five responses.
FreshaShare of searches 41.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
CalendlyShare of searches 26.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
ClinikoShare of searches 14.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
TimelyShare of searches 5.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Acuity SchedulingShare of searches 4.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top appointment booking platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Fresha and Timely appeared every time. Timely was recommended most often, coming first in four out of five answers. Fresha was second, and Cliniko was third. Acuity Scheduling, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Timely1st
- Fresha2nd
- Cliniko3rd
- Calendly4th
Setmore5th
YouCanBookMe6th
SimplyBook.me7th- Acuity Scheduling–
Cal.com–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Fresha5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Timely5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cliniko4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Setmore3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SimplyBook.me3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Calendly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- YouCanBookMe1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Acuity Scheduling0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cal.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about appointment booking platforms
5 answers
Asked ChatGPT
“Which appointment booking platform should I use in New Zealand?”
Asked ChatGPT
“What are the best appointment booking platforms in New Zealand?”
Asked ChatGPT
“What's the best appointment booking platform in New Zealand for client appointments?”
Searched Google, AI Overview
“appointment booking software”
Searched Google, AI Overview
“booking software nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which appointment booking platforms do people search for most?
This chart shows how often people search Google for each appointment booking platform by name. Each line represents a brand's share of searches for all nine appointment booking platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Fresha, Calendly, Cliniko, Timely, Acuity Scheduling, Setmore. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fresha | Calendly | Cliniko | Timely | Acuity Scheduling | Setmore | SimplyBook.me | Cal.com | YouCanBookMe |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.1% | 31.7% | 16.7% | 6.3% | 5.3% | 4.2% | 1.8% | 0.7% | 1.1% |
| Nov 2025 | 34.7% | 27.8% | 18.2% | 5.6% | 5.7% | 4.6% | 2% | 0.38% | 0.96% |
| Dec 2025 | 43% | 22.4% | 15.3% | 5.7% | 5.8% | 4.6% | 1.7% | 0.47% | 1.1% |
| Jan 2026 | 39.2% | 25.6% | 16.8% | 5.2% | 5.3% | 4.2% | 2.3% | 0.35% | 0.97% |
| Feb 2026 | 35.7% | 28.4% | 18.6% | 4.7% | 4.8% | 4.7% | 1.7% | 0.59% | 0.88% |
| Mar 2026 | 37.1% | 30.1% | 15.9% | 4.9% | 4.1% | 4.9% | 1.4% | 0.5% | 1% |
| Apr 2026 | 35.4% | 28.2% | 18.5% | 4.7% | 4.8% | 4.7% | 1.7% | 0.88% | 1.3% |
| May 2026 | 39.6% | 25.7% | 16.8% | 5.2% | 4.3% | 5.2% | 1.5% | 0.8% | 0.71% |
| Jun 2026 | 40.2% | 26% | 17% | 5.3% | 4.4% | 4.3% | 1.5% | 0.54% | 0.81% |
| Jul 2026 | 42.3% | 27.3% | 15.1% | 4.5% | 4.6% | 3.7% | 1.3% | 0.57% | 0.57% |
| Aug 2026 | 42.6% | 26.5% | 14.6% | 5.4% | 3.7% | 4.4% | 1.6% | 0.55% | 0.64% |
| Sep 2026 | 41.6% | 26.8% | 14.8% | 5.4% | 4.5% | 4.4% | 1.6% | 0.55% | 0.37% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.6% | 4.5K | -3.2% | -1 points | |
| 2, held 2nd | 26.8% | 2.9K | 0% | +0.2 points | |
| 3, held 3rd | 14.8% | 1.6K | 0% | +0.1 points | |
| 4, held 4th | 5.4% | 590 | 0% | 0 points | |
| 5, moved from 6th to 5th | 4.5% | 490 | +22.5% | +0.9 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 4.4% | 480 | 0% | 0 pointsmoved from 5th to 6th | |
| 7, held 7th | 1.6% | 170 | 0% | 0 points | |
| 8, moved from 9th to 8th | 0.55% | 60 | 0% | 0 pointsmoved from 9th to 8th | |
| 9, moved from 8th to 9th | 0.37% | 40 | -42.9% | -0.3 pointsmoved from 8th to 9th |
1.
Fresha41.6%
Held 1st. 4.5K estimated branded searches, -3.2% vs prior month. Share -1 points.
2.
Calendly26.8%
Held 2nd. 2.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
3.
Cliniko14.8%
Held 3rd. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
Timely5.4%
Held 4th. 590 estimated branded searches, 0% vs prior month. Share 0 points.
4.5%
Moved from 6th to 5th. 490 estimated branded searches, +22.5% vs prior month. Share +0.9 points.
6.
Setmore4.4%
Moved from 5th to 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
1.6%
Held 7th. 170 estimated branded searches, 0% vs prior month. Share 0 points.
8.
Cal.com0.55%
Moved from 9th to 8th. 60 estimated branded searches, 0% vs prior month. Share 0 points.
0.37%
Moved from 8th to 9th. 40 estimated branded searches, -42.9% vs prior month. Share -0.3 points.
Which brand is most popular in search among appointment booking platforms in New Zealand?
9 brands
In September 2026, Fresha was the most searched among appointment booking platforms in New Zealand, with an estimated 4.5K branded searches, 41.6% of all searches for the nine we track. Calendly is in 2nd place, 14.9 percentage points behind at 26.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Fresha | 32.1% → 41.6% | 43%Dec 2025 | 32.1%Oct 2025 | 1st |
| Calendly | 31.7% → 26.8% | 31.7%Oct 2025 | 22.4%Dec 2025 | 2nd |
| Cliniko | 16.7% → 14.8% | 18.6%Feb 2026 | 14.6%Aug 2026 | 3rd |
| Timely | 6.3% → 5.4% | 6.3%Oct 2025 | 4.5%Jul 2026 | 4th |
| Acuity Scheduling | 5.3% → 4.5% | 5.8%Dec 2025 | 3.7%Aug 2026 | 5th |
| Setmore | 4.2% → 4.4% | 5.2%May 2026 | 3.7%Jul 2026 | 6th |
| SimplyBook.me | 1.8% → 1.6% | 2.3%Jan 2026 | 1.3%Jul 2026 | 7th |
| Cal.com | 0.7% → 0.55% | 0.88%Apr 2026 | 0.35%Jan 2026 | 9th → 8th |
| YouCanBookMe | 1.1% → 0.37% | 1.3%Apr 2026 | 0.37%Sep 2026 | 8th → 9th |
Each finding as a sentence
- Across the 12 months ending September 2026, Fresha’s share of searches among appointment booking platforms in New Zealand increased from 32.1% to 41.6%.
- Across the 12 months ending September 2026, Calendly’s share of searches among appointment booking platforms in New Zealand decreased from 31.7% to 26.8%.
- Across the 12 months ending September 2026, Cliniko’s share of searches among appointment booking platforms in New Zealand decreased from 16.7% to 14.8%.
- Across the 12 months ending September 2026, Timely’s share of searches among appointment booking platforms in New Zealand decreased from 6.3% to 5.4%.
- Across the 12 months ending September 2026, Acuity Scheduling’s share of searches among appointment booking platforms in New Zealand decreased from 5.3% to 4.5%.
- Across the 12 months ending September 2026, YouCanBookMe’s share of searches among appointment booking platforms in New Zealand decreased from 1.1% to 0.37%.
- Across the 12 months ending September 2026, Fresha’s share of searches among appointment booking platforms in New Zealand peaked at 43% in December 2025 and was lowest at 32.1% in October 2025.
- Across the 12 months ending September 2026, Calendly’s share of searches among appointment booking platforms in New Zealand peaked at 31.7% in October 2025 and was lowest at 22.4% in December 2025.
- Across the 12 months ending September 2026, Cliniko’s share of searches among appointment booking platforms in New Zealand peaked at 18.6% in February 2026 and was lowest at 14.6% in August 2026.
- Across the 12 months ending September 2026, Timely’s share of searches among appointment booking platforms in New Zealand peaked at 6.3% in October 2025 and was lowest at 4.5% in July 2026.
- Across the 12 months ending September 2026, Acuity Scheduling’s share of searches among appointment booking platforms in New Zealand peaked at 5.8% in December 2025 and was lowest at 3.7% in August 2026.
- Across the 12 months ending September 2026, Setmore’s share of searches among appointment booking platforms in New Zealand peaked at 5.2% in May 2026 and was lowest at 3.7% in July 2026.
- Across the 12 months ending September 2026, Cal.com rose from 9th to 8th among appointment booking platforms in New Zealand.
- Across the 12 months ending September 2026, YouCanBookMe fell from 8th to 9th among appointment booking platforms in New Zealand.
- Across the 12 months ending September 2026, Setmore and SimplyBook.me held steady: their share of searches among appointment booking platforms in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand appointment booking platforms in September 2026?
8 changes
In September 2026, Acuity Scheduling overtook Setmore to rank 5th among appointment booking platforms in New Zealand, with 4.5% of the searches.
In September 2026, Fresha lost share of searches among appointment booking platforms in New Zealand, from 42.6% to 41.6%.
In September 2026, Cal.com rose from 9th to 8th among appointment booking platforms in New Zealand.
In September 2026, YouCanBookMe fell from 8th to 9th among appointment booking platforms in New Zealand.
Estimated monthly branded searches for Calendly in New Zealand fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.
Estimated monthly branded searches for SimplyBook.me in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.
Estimated monthly branded searches for Timely in New Zealand fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
Estimated monthly branded searches for Cliniko in New Zealand fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
Compare popularity between leading brands
- Fresha vs Calendly: compare popularity
- Fresha vs Cliniko: compare popularity
- Fresha vs Timely: compare popularity
- Fresha vs Acuity Scheduling: compare popularity
- Calendly vs Cliniko: compare popularity
- Calendly vs Timely: compare popularity
- Calendly vs Acuity Scheduling: compare popularity
- Cliniko vs Timely: compare popularity
- Cliniko vs Acuity Scheduling: compare popularity
- Timely vs Acuity Scheduling: compare popularity
- Compare any of these brands
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