Brandwave

Scotts vs The Andersons:Which is more popular?

In September 2026, Scotts had more branded searches than The Andersons among lawn fertiliser brands worldwide. Scotts had about 1,600 branded searches, while The Andersons had 260. Scotts made up 0.41% of all lawn fertiliser brand searches we track, and The Andersons accounted for 0.07%. When we asked ChatGPT and Google AI Overviews about lawn fertiliser brands, Scotts appeared in four of the five answers and The Andersons in three. Scotts was mentioned before The Andersons in every answer.

Among lawn fertiliser brands worldwide in September 2026

Who do people search for more?

Scotts, about 6 searches for every 1 for The Andersons

Scotts 1.6K searchesThe Andersons 260 searches

Who does AI mention more?

Scotts, mentioned in 4 of 5 answers, The Andersons in 3

Scotts in 4 of 5The Andersons in 3 of 5

Who does AI recommend more?

Scotts, named ahead of The Andersons in every answer

Scotts first in 3The Andersons never first

Follow Scotts vs The Andersons and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top lawn fertiliser brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Scotts was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. The Andersons was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Scotts was listed before The Andersons in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Scotts1st
  2. The Andersons2nd
  3. Jonathan Green3rd
  4. Daltons–
  5. Yates–
  6. Miracle-Gro–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Scotts4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The Andersons3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jonathan Green2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Daltons0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yates0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Miracle-Gro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn fertiliser brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Scotts or The Andersons more popular in search?

This chart shows how often people search Google for Scotts and The Andersons by name. Each line represents a brand's share of searches for all six lawn fertiliser brands we track, month by month, from English-language searches worldwide.

Scotts and The Andersons among lawn fertiliser brands worldwide, by month

Share of searches by month for Scotts, The Andersons. The figures are in the table below the chart.

View monthly share of searches table
MonthDaltonsYatesMiracle-GroJonathan GreenScottsThe Andersons
Oct 202581%10.9%6%1.8%0.29%0.05%
Nov 202581.3%10.9%6%1.5%0.24%0.02%
Dec 202581.3%10.9%6%1.5%0.24%0.02%
Jan 202681.3%10.9%6%1.5%0.24%0.03%
Feb 202681.7%9%7.4%1.5%0.43%0.07%
Mar 202675.2%8.3%12.4%3.1%0.9%0.15%
Apr 202669.6%9.4%17.1%2.9%0.83%0.14%
May 202667.9%9.1%20.4%1.9%0.54%0.11%
Jun 202667.9%9.1%20.4%1.9%0.52%0.09%
Jul 202667.5%13.6%16.6%1.9%0.36%0.06%
Aug 202672.9%12%12%2.5%0.47%0.08%
Sep 202677.9%10.5%8.6%2.6%0.41%0.07%

How has the Scotts and The Andersons comparison changed over the last 12 months?

3 findings
  • Scotts was ahead of The Andersons in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Scotts’ share of searches among lawn fertiliser brands worldwide moved from 0.29% to 0.41%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
  • Across the 12 months ending September 2026, The Andersons’ share of searches among lawn fertiliser brands worldwide moved from 0.05% to 0.07%, and its estimated monthly branded searches moved from 210 to 260.

How did search popularity change for lawn fertiliser brands worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for The Andersons worldwide rose 23.8% over 12 measured months, from 210 to 260 in September 2026.

  2. Estimated monthly branded searches for Scotts worldwide rose 23.1% over 12 measured months, from 1.3K to 1.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Scotts’ and The Andersons’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Scotts

1 branded search term

  • scotts lawn

The Andersons

1 branded search term

  • the andersons lawn

How the Brand Demand Index is measured

Other head-to-heads among lawn fertiliser brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free