Daltons vs Miracle-Gro:Which is more popular?
In September 2026, Daltons had more branded searches than Miracle-Gro among lawn fertiliser brands worldwide. Daltons had about 301,000 branded searches, while Miracle-Gro had 33,100. Daltons made up 77.9% of all lawn fertiliser brand searches we track, and Miracle-Gro accounted for 8.6%. When we asked ChatGPT and Google AI Overviews about lawn fertiliser brands, neither Daltons nor Miracle-Gro appeared in any of the five answers.
Who do people search for more?
Daltons, about 9 searches for every 1 for Miracle-Gro
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top lawn fertiliser brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Daltons nor Miracle-Gro showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Scotts4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
The Andersons3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jonathan Green2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Daltons0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Yates0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Miracle-Gro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lawn fertiliser brands
5 answers
Asked ChatGPT
“Which lawn fertiliser brand should I buy?”
Asked ChatGPT
“What are the best lawn fertiliser brands?”
Asked ChatGPT
“What's the best lawn fertiliser brand for a greener lawn?”
Searched Google, AI Overview
“best lawn fertiliser”
Searched Google, AI Overview
“slow release fertiliser”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Daltons or Miracle-Gro more popular in search?
This chart shows how often people search Google for Daltons and Miracle-Gro by name. Each line represents a brand's share of searches for all six lawn fertiliser brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Daltons, Miracle-Gro. The figures are in the table below the chart.
View monthly share of searches table
| Month | Daltons | Yates | Miracle-Gro | Jonathan Green | Scotts | The Andersons |
|---|---|---|---|---|---|---|
| Oct 2025 | 81% | 10.9% | 6% | 1.8% | 0.29% | 0.05% |
| Nov 2025 | 81.3% | 10.9% | 6% | 1.5% | 0.24% | 0.02% |
| Dec 2025 | 81.3% | 10.9% | 6% | 1.5% | 0.24% | 0.02% |
| Jan 2026 | 81.3% | 10.9% | 6% | 1.5% | 0.24% | 0.03% |
| Feb 2026 | 81.7% | 9% | 7.4% | 1.5% | 0.43% | 0.07% |
| Mar 2026 | 75.2% | 8.3% | 12.4% | 3.1% | 0.9% | 0.15% |
| Apr 2026 | 69.6% | 9.4% | 17.1% | 2.9% | 0.83% | 0.14% |
| May 2026 | 67.9% | 9.1% | 20.4% | 1.9% | 0.54% | 0.11% |
| Jun 2026 | 67.9% | 9.1% | 20.4% | 1.9% | 0.52% | 0.09% |
| Jul 2026 | 67.5% | 13.6% | 16.6% | 1.9% | 0.36% | 0.06% |
| Aug 2026 | 72.9% | 12% | 12% | 2.5% | 0.47% | 0.08% |
| Sep 2026 | 77.9% | 10.5% | 8.6% | 2.6% | 0.41% | 0.07% |
How has the Daltons and Miracle-Gro comparison changed over the last 12 months?
3 findings
- Daltons was ahead of Miracle-Gro in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Daltons’ share of searches among lawn fertiliser brands worldwide moved from 81% to 77.9%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 12 months ending September 2026, Miracle-Gro’s share of searches among lawn fertiliser brands worldwide moved from 6% to 8.6%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
How did search popularity change for lawn fertiliser brands worldwide in September 2026?
2 changes
In September 2026, Daltons gained share of searches among lawn fertiliser brands worldwide, from 72.9% to 77.9%.
In September 2026, Miracle-Gro lost share of searches among lawn fertiliser brands worldwide, from 12% to 8.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Daltons’ and Miracle-Gro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Daltons
1 branded search term
- daltons
Miracle-Gro
1 branded search term
- miracle-gro
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