Jonathan Green vs Yates:Which is more popular?
In September 2026, Yates had more branded searches than Jonathan Green among lawn fertiliser brands worldwide. Yates had about 40,500 branded searches, while Jonathan Green had 10,200. Yates made up 10.5% of all lawn fertiliser brand searches we track, and Jonathan Green accounted for 2.6%. When we asked ChatGPT and Google AI Overviews about lawn fertiliser brands, Jonathan Green appeared in two of the five answers and Yates in none.
Who do people search for more?
Yates, about 4 searches for every 1 for Jonathan Green
Who does AI mention more?
Jonathan Green, mentioned in 2 of 5 answers, Yates in 0
Who does AI recommend more?
Jonathan Green, the only one of the two named
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Top lawn fertiliser brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Jonathan Green was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Yates did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Scotts4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
The Andersons3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Jonathan Green2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Daltons0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Yates0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Miracle-Gro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lawn fertiliser brands
5 answers
Asked ChatGPT
“Which lawn fertiliser brand should I buy?”
Asked ChatGPT
“What are the best lawn fertiliser brands?”
Asked ChatGPT
“What's the best lawn fertiliser brand for a greener lawn?”
Searched Google, AI Overview
“best lawn fertiliser”
Searched Google, AI Overview
“slow release fertiliser”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Jonathan Green or Yates more popular in search?
This chart shows how often people search Google for Jonathan Green and Yates by name. Each line represents a brand's share of searches for all six lawn fertiliser brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Yates, Jonathan Green. The figures are in the table below the chart.
View monthly share of searches table
| Month | Daltons | Yates | Miracle-Gro | Jonathan Green | Scotts | The Andersons |
|---|---|---|---|---|---|---|
| Oct 2025 | 81% | 10.9% | 6% | 1.8% | 0.29% | 0.05% |
| Nov 2025 | 81.3% | 10.9% | 6% | 1.5% | 0.24% | 0.02% |
| Dec 2025 | 81.3% | 10.9% | 6% | 1.5% | 0.24% | 0.02% |
| Jan 2026 | 81.3% | 10.9% | 6% | 1.5% | 0.24% | 0.03% |
| Feb 2026 | 81.7% | 9% | 7.4% | 1.5% | 0.43% | 0.07% |
| Mar 2026 | 75.2% | 8.3% | 12.4% | 3.1% | 0.9% | 0.15% |
| Apr 2026 | 69.6% | 9.4% | 17.1% | 2.9% | 0.83% | 0.14% |
| May 2026 | 67.9% | 9.1% | 20.4% | 1.9% | 0.54% | 0.11% |
| Jun 2026 | 67.9% | 9.1% | 20.4% | 1.9% | 0.52% | 0.09% |
| Jul 2026 | 67.5% | 13.6% | 16.6% | 1.9% | 0.36% | 0.06% |
| Aug 2026 | 72.9% | 12% | 12% | 2.5% | 0.47% | 0.08% |
| Sep 2026 | 77.9% | 10.5% | 8.6% | 2.6% | 0.41% | 0.07% |
How has the Jonathan Green and Yates comparison changed over the last 12 months?
3 findings
- Yates was ahead of Jonathan Green in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Jonathan Green’s share of searches among lawn fertiliser brands worldwide moved from 1.8% to 2.6%, and its estimated monthly branded searches moved from 8.3K to 10.2K.
- Across the 12 months ending September 2026, Yates’ share of searches among lawn fertiliser brands worldwide moved from 10.9% to 10.5%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for lawn fertiliser brands worldwide in September 2026?
2 changes
In September 2026, Yates lost share of searches among lawn fertiliser brands worldwide, from 12% to 10.5%.
Estimated monthly branded searches for Jonathan Green worldwide rose 22.9% over 12 measured months, from 8.3K to 10.2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Jonathan Green’s and Yates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Jonathan Green
2 branded search terms
- jonathan green
- jonathan green lawn
Yates
1 branded search term
- yates
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