Brandwave

Public vs Stash:Which is more popular by branded search?

In August 2026, Public and Stash were level on Share of Search among investment apps worldwide, with an estimated 10.7K versus 9.9K branded searches, at 0.37% and 0.34% estimated Share of Search. These are worldwide searches for English-language branded terms.

Share of Search among investment apps worldwide in August 2026Which is more popular in search, Public or Stash?
Public0.37%10.7K searches
vs
Stash0.34%9.9K searches

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Which is more popular in search, Public or Stash?

Compare the investment apps businesses choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Public and Stash among investment apps worldwide, by month

Share of Search by month for Public, Stash. The figures are in the table below the chart.

View monthly share of search table
MonthRobinhoodAcornsWealthfrontBettermentPublicStash
Oct 202567.9%23.1%4.6%3.8%0.36%0.28%
Nov 202571.9%20.1%4%3.3%0.35%0.3%
Dec 202570%19.4%5.8%3.9%0.45%0.43%
Jan 202665.6%21.7%6.5%5.3%0.42%0.48%
Feb 202668.3%18.6%6.8%5.6%0.4%0.34%
Mar 202668.6%18.4%6.7%5.5%0.44%0.4%
Apr 202665.6%21.7%6.5%5.3%0.47%0.39%
May 202668.3%21.3%5.2%4.3%0.46%0.47%
Jun 202674.7%15.9%4.8%3.9%0.42%0.35%
Jul 202668.4%21.4%5.2%4.3%0.38%0.38%
Aug 202671.6%19.1%4.7%3.8%0.37%0.34%
Sep 2026——————

How has the Public and Stash comparison changed over the last 12 months?

  • The lead changed hands 6 times in the 11 months ending August 2026: Stash took it in January 2026, Public took it in February 2026, Stash took it in May 2026, Public took it in June 2026, Stash took it in July 2026, Public took it in August 2026.
  • Across the 11 months ending August 2026, Public’s estimated Share of Search among investment apps worldwide moved from 0.36% to 0.37%, and its estimated monthly branded searches moved from 13K to 10.7K.
  • Across the 11 months ending August 2026, Stash’s estimated Share of Search among investment apps worldwide moved from 0.28% to 0.34%, and its estimated monthly branded searches held steady at 9.9K.

How did search popularity change for investment apps worldwide in August 2026?

  1. In August 2026, Public rose from 6th to 5th among investment apps worldwide.

  2. In August 2026, Stash fell from 5th to 6th among investment apps worldwide.

How each brand is measured

Brandwave collects information about searches that people make online using Public’s and Stash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Public

6 branded search terms

  • public com
  • public investing
  • public investing app
  • Public.com
  • public.com app
  • public.com investing

Stash

1 branded search term

  • stash app

How the Brand Demand Index is measured

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