Brandwave

HexClad vs Our Place:Which is more popular by branded search?

In August 2026, HexClad had more branded searches than Our Place among premium cookware brands worldwide. HexClad was estimated to have 308K branded searches compared to Our Place’s 54.2K, and held a 48.4% Share of Search versus Our Place’s 8.5%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among premium cookware brands worldwide in August 2026Which is more popular in search, HexClad or Our Place?
HexClad48.4%308K searches
vs
Our Place8.5%54.2K searches

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Which is more popular in search, HexClad or Our Place?

Compare brands that offer cookware for the home. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

HexClad and Our Place among premium cookware brands worldwide, by month

Share of Search by month for HexClad, Our Place. The figures are in the table below the chart.

View monthly share of search table
MonthHexCladAll-CladCarawayMade InOur Place
Oct 202550.6%23.1%7.2%8.7%10.4%
Nov 202554.5%18.7%8.1%9.8%8.9%
Dec 202547.6%20.7%9%9%13.7%
Jan 202644.7%24.9%8.8%10.7%10.9%
Feb 202647.8%25.8%8%9.8%8.5%
Mar 202645.6%25.4%9.1%9%10.9%
Apr 202651.2%23.3%7.3%7.2%11%
May 202650.1%23.6%8.4%10.3%7.6%
Jun 202640%38.5%6.5%7.9%7.1%
Jul 202649.7%24.8%7.7%9.4%8.4%
Aug 202648.4%23.8%9.7%9.6%8.5%
Sep 2026—————

How has the HexClad and Our Place comparison changed over the last 12 months?

  • HexClad was ahead of Our Place in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, HexClad’s estimated Share of Search among premium cookware brands worldwide moved from 50.6% to 48.4%, and its estimated monthly branded searches moved from 430K to 308K.
  • Across the 11 months ending August 2026, Our Place’s estimated Share of Search among premium cookware brands worldwide moved from 10.4% to 8.5%, and its estimated monthly branded searches moved from 88.4K to 54.2K.

How did search popularity change for premium cookware brands worldwide in August 2026?

  1. In August 2026, Caraway overtook Our Place to rank 3rd among premium cookware brands worldwide, at 9.7%.

  2. In August 2026, HexClad lost estimated Share of Search among premium cookware brands worldwide, from 49.7% to 48.4%.

  3. Estimated monthly branded searches for Our Place worldwide fell 38.7% over 11 measured months, from 88.4K to 54.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using HexClad’s and Our Place’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HexClad

4 branded search terms

  • cookware hexclad
  • hexclad
  • hexclad com
  • hexclad cookware

Our Place

5 branded search terms

  • always pan
  • cookware our place
  • fromourplace com
  • our place always pan
  • our place cookware

How the Brand Demand Index is measured

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