Confluence vs Document360:Which is more popular by branded search?
In August 2026, Confluence had more branded searches than Document360 among IT documentation platforms worldwide. Confluence was estimated to have 694K branded searches compared to Document360’s 4.5K, and held a 96% Share of Search versus Document360’s 0.62%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Confluence or Document360?
Compare the platforms IT teams document environments in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Confluence, Document360. The figures are in the table below the chart.
View monthly share of search table
| Month | Confluence | Hudu | IT Glue | Document360 | Slab |
|---|---|---|---|---|---|
| Oct 2025 | 95.9% | 1.1% | 2% | 0.93% | 0.03% |
| Nov 2025 | 95.4% | 1.4% | 2% | 1.1% | 0.03% |
| Dec 2025 | 96% | 1.4% | 1.7% | 0.92% | 0.04% |
| Jan 2026 | 96.2% | 1.4% | 1.7% | 0.76% | 0.03% |
| Feb 2026 | 95.3% | 1.7% | 2% | 0.93% | 0.04% |
| Mar 2026 | 96.2% | 1.4% | 1.7% | 0.76% | 0.04% |
| Apr 2026 | 95.3% | 1.7% | 2% | 0.92% | 0.04% |
| May 2026 | 96% | 1.7% | 1.7% | 0.62% | 0.04% |
| Jun 2026 | 96.7% | 1.4% | 1.4% | 0.51% | 0.03% |
| Jul 2026 | 96.3% | 1.4% | 1.7% | 0.62% | 0.04% |
| Aug 2026 | 96% | 1.7% | 1.7% | 0.62% | 0.04% |
| Sep 2026 | — | — | — | — | — |
How has the Confluence and Document360 comparison changed over the last 12 months?
3 findings
- Confluence was ahead of Document360 in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Confluence’s estimated Share of Search among IT documentation platforms worldwide moved from 95.9% to 96%, and its estimated monthly branded searches moved from 849K to 694K.
- Across the 11 months ending August 2026, Document360’s estimated Share of Search among IT documentation platforms worldwide moved from 0.93% to 0.62%, and its estimated monthly branded searches moved from 8.2K to 4.5K.
How did search popularity change for IT documentation platforms worldwide in August 2026?
2 changes

Estimated monthly branded searches for Document360 worldwide fell 45.7% over 11 measured months, from 8.2K to 4.5K in August 2026.

Estimated monthly branded searches for Confluence worldwide fell 18.2% over 11 measured months, from 849K to 694K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Confluence’s and Document360’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Confluence
4 branded search terms
- confluence
- confluence app
- confluence knowledge base
- confluence software
Document360
4 branded search terms
- document360
- document360 com
- document360 documentation
- document360 knowledge base

Put your own brand in this comparison
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