Pit Boss vs Traeger:Which is more popular?
In October 2026, Pit Boss had more branded searches than Traeger among smoker grill brands worldwide. Pit Boss had about 125,000 branded searches, while Traeger had 94,200. Pit Boss made up 36.2% of all smoker grill brand searches we track, and Traeger accounted for 27.2%. When we asked ChatGPT and Google AI Overviews about smoker grill brands, Traeger appeared in four of the five answers and Pit Boss in three. Traeger was mentioned before Pit Boss in three out of four answers.
Who do people search for more?
Pit Boss, about 33% more searches than Traeger
Who does AI mention more?
Traeger, mentioned in 4 of 5 answers, Pit Boss in 3
Who does AI recommend more?
Traeger, named ahead of Pit Boss in 3 of 4 answers
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Top smoker grill brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Traeger was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Pit Boss was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Traeger was listed before Pit Boss in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Weber1st
Traeger2nd
Pit Boss3rd
Yoder Smokers4th
Camp Chef5th
Big Green Egg6th
Masterbuilt7th
Oklahoma Joe's8th
Ninja–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Traeger4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Weber4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pit Boss3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Yoder Smokers3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Masterbuilt2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Big Green Egg2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Camp Chef2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oklahoma Joe's1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about smoker grill brands
5 answers
Asked ChatGPT
“Which smoker grill brand should I buy?”
Asked ChatGPT
“What are the best smoker grill brands?”
Asked ChatGPT
“What's the best smoker grill brand for backyard cooking?”
Searched Google, AI Overview
“pellet smoker grill”
Searched Google, AI Overview
“electric smoker grill”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Pit Boss or Traeger more popular in search?
This chart shows how often people search Google for Pit Boss and Traeger by name. Each line represents a brand's share of searches for all nine smoker grill brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Pit Boss, Traeger. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pit Boss | Traeger | Ninja | Yoder Smokers | Masterbuilt | Big Green Egg | Oklahoma Joe's | Camp Chef | Weber |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 30.7% | 34.1% | 6.5% | 8.1% | 6.6% | 6.8% | 3.6% | 2.9% | 0.58% |
| Dec 2025 | 26.4% | 39.5% | 6.4% | 8% | 5.4% | 5.6% | 3.6% | 2.7% | 2.4% |
| Jan 2026 | 22.8% | 41.9% | 6.8% | 10.4% | 5.7% | 4.9% | 3.8% | 2.5% | 1.1% |
| Feb 2026 | 27.5% | 37.7% | 6.3% | 9.6% | 5.2% | 5.5% | 4.3% | 3.1% | 0.85% |
| Mar 2026 | 26.9% | 41% | 5.6% | 8.2% | 5.5% | 4.7% | 4.5% | 3% | 0.72% |
| Apr 2026 | 27.2% | 39.5% | 6.2% | 8.8% | 4.8% | 5% | 4.8% | 2.9% | 0.78% |
| May 2026 | 26.3% | 38.9% | 7.8% | 9% | 4.9% | 5.2% | 4% | 3% | 0.8% |
| Jun 2026 | 29.7% | 38% | 6.2% | 7.8% | 5.2% | 5.5% | 4.3% | 2.6% | 0.7% |
| Jul 2026 | 26.8% | 36.6% | 6.9% | 9.3% | 5.1% | 6.5% | 5.1% | 2.8% | 0.83% |
| Aug 2026 | 28.2% | 36.3% | 6.9% | 9.8% | 5.4% | 5.6% | 4.4% | 2.6% | 0.7% |
| Sep 2026 | 32.8% | 34.8% | 5.7% | 9.4% | 5.1% | 4.4% | 4.2% | 2.8% | 0.82% |
| Oct 2026 | 36.2% | 27.2% | 8.3% | 7.8% | 6.4% | 5.4% | 5.2% | 2.6% | 0.84% |
Pit Boss and Traeger sell other things too, so only their searches that name this product count here, like “pit boss smoker”.
How has branded search for Pit Boss and Traeger changed worldwide over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Pit Boss took it in October 2026.
- Across the 12 months ending October 2026, Pit Boss’ share of searches among smoker grill brands worldwide moved from 30.7% to 36.2%, and its estimated monthly branded searches moved from 153K to 125K.
- Across the 12 months ending October 2026, Traeger’s share of searches among smoker grill brands worldwide moved from 34.1% to 27.2%, and its estimated monthly branded searches moved from 170K to 94.2K.
How did search popularity change for smoker grill brands worldwide in October 2026?
2 changes

In October 2026, Pit Boss overtook Traeger to become the leader among smoker grill brands worldwide, with 36.2% of the searches.

In October 2026, Traeger lost share of searches among smoker grill brands worldwide, from 34.8% to 27.2%.
How are Pit Boss’ and Traeger’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Pit Boss’ and Traeger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among smoker grill brands

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