Ski goggle brands:Which are searched most?
In September 2026, Oakley was the most searched among ski goggle brands worldwide, with an estimated 1.5M branded searches and 92.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the ski and snowboard goggle brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Oakley, Anon. The figures are in the table below the chart.
View monthly share of search table
| Month | Oakley | Anon | Smith |
|---|---|---|---|
| Oct 2025 | 91.3% | 8.2% | 0.49% |
| Nov 2025 | 91.9% | 6.8% | 1.4% |
| Dec 2025 | 90.8% | 6.7% | 2.5% |
| Jan 2026 | 89.5% | 8.1% | 2.4% |
| Feb 2026 | 89.5% | 8.1% | 2.4% |
| Mar 2026 | 92.7% | 6.8% | 0.5% |
| Apr 2026 | 93% | 6.9% | 0.15% |
| May 2026 | 94.2% | 5.7% | 0.1% |
| Jun 2026 | 94.2% | 5.7% | 0.1% |
| Jul 2026 | 94.2% | 5.7% | 0.15% |
| Aug 2026 | 93% | 6.9% | 0.18% |
| Sep 2026 | 92.9% | 6.8% | 0.27% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 92.9% | 1.5M | -18% | 0 points | |
| 2, held 2nd | 6.8% | 110K | -18.5% | 0 points | |
| 3, held 3rd | 0.27% | 4.4K | +22.2% | +0.1 points |
Compare search popularity between leading brands
Which brand is most popular in search among ski goggle brands worldwide?
3 brands
In September 2026, Oakley was the most searched among ski goggle brands worldwide, with an estimated 1.5M branded searches and 92.9% estimated Share of Search within this set. Anon is in 2nd place, 86.1 percentage points behind at 6.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Oakley | 91.3% → 92.9% | 94.2%May 2026 | 89.5%Jan 2026 | 1st |
 Anon | 8.2% → 6.8% | 8.2%Oct 2025 | 5.7%Jul 2026 | 2nd |
 Smith | 0.49% → 0.27% | 2.5%Dec 2025 | 0.1%May 2026 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Oakley’s estimated Share of Search among ski goggle brands worldwide increased from 91.3% to 92.9%.
- Across the 12 months ending September 2026, Anon’s estimated Share of Search among ski goggle brands worldwide decreased from 8.2% to 6.8%.
- Across the 12 months ending September 2026, Oakley’s estimated Share of Search among ski goggle brands worldwide peaked at 94.2% in May 2026 and was lowest at 89.5% in January 2026.
- Across the 12 months ending September 2026, Anon’s estimated Share of Search among ski goggle brands worldwide peaked at 8.2% in October 2025 and was lowest at 5.7% in July 2026.
- Across the 12 months ending September 2026, Smith’s estimated Share of Search among ski goggle brands worldwide peaked at 2.5% in December 2025 and was lowest at 0.1% in May 2026.
- Across the 12 months ending September 2026, Smith held steady: its estimated Share of Search among ski goggle brands worldwide moved less than 0.5 percentage points.
How did search popularity change for ski goggle brands worldwide in September 2026?
3 changes
Oakley’s estimated Share of Search among ski goggle brands worldwide has lost ground for 3 months in a row, from 94.2% to 92.9% in September 2026.
Estimated monthly branded searches for Smith worldwide fell 45.7% over 12 measured months, from 8.1K to 4.4K in September 2026.
Estimated monthly branded searches for Anon worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.
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