Canyon vs Trek:Which is more popular?
In September 2026, Canyon and Trek were level in searches among mountain bike brands worldwide, with an estimated 368K branded searches each, at 33% of the total each. When we asked ChatGPT and Google AI Overviews about mountain bike brands, Trek appeared in all five answers and Canyon in four. Trek was mentioned before Canyon in every answer.
Who do people search for more?
Canyon and Trek are searched for about as often as each other.
Who does AI recommend more?
Trek, named ahead of Canyon in every answer
Follow Canyon vs Trek and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top mountain bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Trek appeared in all five answers. Canyon was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Trek was listed before Canyon in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Trek1st
Specialized2nd
Santa Cruz3rd
Giant4th
Canyon5th
Yeti Cycles6th
Scott7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Trek5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Santa Cruz5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Specialized5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Canyon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Giant4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Yeti Cycles2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Scott1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about mountain bike brands
5 answers
Asked ChatGPT
“Which mountain bike brand should I buy?”
Asked ChatGPT
“What are the best mountain bike brands?”
Asked ChatGPT
“What's the best mountain bike brand for trail riding?”
Searched Google, AI Overview
“mountain bike brands”
Searched Google, AI Overview
“best mountain bike”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Canyon or Trek more popular in search?
This chart shows how often people search Google for Canyon and Trek by name. Each line represents a brand's share of searches for all seven mountain bike brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Canyon, Trek. The figures are in the table below the chart.
View monthly share of searches table
| Month | Canyon | Trek | Giant | Santa Cruz | Specialized | Yeti Cycles | Scott |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.4% | 29.4% | 16.1% | 11.4% | 7.2% | 4.8% | 1.8% |
| Nov 2025 | 29.2% | 29.2% | 16% | 11.4% | 7.2% | 4.8% | 2.2% |
| Dec 2025 | 25.9% | 31.7% | 17.4% | 10.1% | 8.7% | 4.3% | 1.9% |
| Jan 2026 | 30.2% | 30.2% | 16.6% | 9.6% | 7.4% | 4.1% | 1.8% |
| Feb 2026 | 26.1% | 32% | 17.5% | 10.3% | 7.8% | 4.3% | 1.9% |
| Mar 2026 | 32.5% | 32.5% | 14.6% | 8.5% | 6.5% | 3.6% | 2% |
| Apr 2026 | 29.7% | 29.7% | 16.2% | 9.4% | 10% | 3.3% | 1.8% |
| May 2026 | 31.8% | 31.8% | 14.2% | 9.9% | 7.1% | 3.5% | 1.6% |
| Jun 2026 | 31.7% | 31.7% | 14.2% | 9.9% | 7.1% | 3.5% | 1.9% |
| Jul 2026 | 31.4% | 31.4% | 14.1% | 9.9% | 7% | 4.2% | 1.9% |
| Aug 2026 | 29.3% | 35.9% | 13.2% | 9.3% | 6.6% | 3.9% | 1.8% |
| Sep 2026 | 33% | 33% | 12.1% | 10.3% | 6.1% | 3.6% | 2% |
How has the Canyon and Trek comparison changed over the last 12 months?
3 findings
- Canyon was ahead of Trek in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Canyon’s share of searches among mountain bike brands worldwide moved from 29.4% to 33%, and its estimated monthly branded searches moved from 301K to 368K.
- Across the 12 months ending September 2026, Trek’s share of searches among mountain bike brands worldwide moved from 29.4% to 33%, and its estimated monthly branded searches moved from 301K to 368K.
How did search popularity change for mountain bike brands worldwide in September 2026?
2 changes

In September 2026, Canyon overtook Trek to become the leader among mountain bike brands worldwide, with 33% of the searches.

In September 2026, Trek lost share of searches among mountain bike brands worldwide, from 35.9% to 33%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Canyon’s and Trek’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among mountain bike brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.