How popular isUserGuiding in search?
In August 2026, there were an estimated 1.6K branded searches for UserGuiding worldwide which is down 55.6% over the last 11 months. UserGuiding holds 3.1% estimated Share of Search among product adoption platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Where does UserGuiding compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Product adoption platforms | 4th of 5 | 3.1% | Shown below |
| Product onboarding tools | 4th of 5 | 10.1% | Show ranking |
Which product adoption platforms compete with UserGuiding?
Share of Search by month for Pendo, Appcues, Userpilot, UserGuiding. The figures are in the table below the chart.
View monthly share of search table
| Month | Pendo | Appcues | Userpilot | UserGuiding | Chameleon |
|---|---|---|---|---|---|
| Oct 2025 | 70% | 10.9% | 13% | 5.6% | 0.51% |
| Nov 2025 | 67.7% | 12.6% | 12.6% | 6.6% | 0.5% |
| Dec 2025 | 71.7% | 11.2% | 10.9% | 5.7% | 0.53% |
| Jan 2026 | 72.7% | 11.3% | 11% | 4.7% | 0.37% |
| Feb 2026 | 66.7% | 14.8% | 11.8% | 6.1% | 0.57% |
| Mar 2026 | 69.4% | 12.6% | 12.4% | 5.2% | 0.4% |
| Apr 2026 | 72.9% | 11.2% | 10.9% | 4.7% | 0.35% |
| May 2026 | 69% | 15.9% | 10.4% | 4.3% | 0.4% |
| Jun 2026 | 71.8% | 13.4% | 10.8% | 3.6% | 0.42% |
| Jul 2026 | 67.9% | 15% | 12.4% | 4.1% | 0.58% |
| Aug 2026 | 72.4% | 13.3% | 10.8% | 3.1% | 0.35% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 72.4% | 37.5K | +19% | +4.5 points | |
| 2, held 2nd | 13.3% | 6.9K | -0.58% | -1.6 points | |
| 3, held 3rd | 10.8% | 5.6K | -2.8% | -1.6 points | |
| 4, held 4th | 3.1% | 1.6K | -15.8% | -1 points | |
| 5, held 5th | 0.35% | 180 | -33.3% | -0.2 points |
1.
Pendo
72.4%
Held 1st. 37.5K estimated branded searches, +19% vs prior month. Share +4.5 points.
2.
Appcues13.3%
Held 2nd. 6.9K estimated branded searches, -0.58% vs prior month. Share -1.6 points.
10.8%
Held 3rd. 5.6K estimated branded searches, -2.8% vs prior month. Share -1.6 points.
3.1%
Held 4th. 1.6K estimated branded searches, -15.8% vs prior month. Share -1 points.
0.35%
Held 5th. 180 estimated branded searches, -33.3% vs prior month. Share -0.2 points.
Compare search popularity between UserGuiding and its closest rivals
How has branded search demand for UserGuiding changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for UserGuiding worldwide fell from 3.6K to 1.6K.
- Across the 11 months ending August 2026, UserGuiding’s estimated Share of Search among product adoption platforms worldwide decreased from 5.6% to 3.1%.
- Across the 11 months ending August 2026, UserGuiding’s estimated Share of Search among product adoption platforms worldwide peaked at 6.6% in November 2025 and was lowest at 3.1% in August 2026.
How did search popularity change for product adoption platforms worldwide in August 2026?
5 changes
In August 2026, Pendo gained estimated Share of Search among product adoption platforms worldwide, from 67.9% to 72.4%.
In August 2026, Appcues lost estimated Share of Search among product adoption platforms worldwide, from 15% to 13.3%.
In August 2026, Userpilot lost estimated Share of Search among product adoption platforms worldwide, from 12.4% to 10.8%.
In August 2026, UserGuiding lost estimated Share of Search among product adoption platforms worldwide, from 4.1% to 3.1%.
Estimated monthly branded searches for Chameleon worldwide fell 45.5% over 11 measured months, from 330 to 180 in August 2026.
How is UserGuiding measured?
Brandwave collects information about searches that people make online using UserGuiding’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- userguiding
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Is UserGuiding your brand?
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