Brandwave

How popular isChameleon in search?

In August 2026, there were an estimated 180 branded searches for Chameleon worldwide which is down 45.5% over the last 11 months. Chameleon holds 0.33% estimated Share of Search among product led growth platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Pendo69%
  2. Appcues12.7%
  3. Userpilot10.3%
  4. Amplitude7.7%
  5. Chameleon0.33%
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Which product led growth platforms compete with Chameleon?

Chameleon against product led growth platforms worldwide, by month

Share of Search by month for Pendo, Appcues, Userpilot, Amplitude, Chameleon. The figures are in the table below the chart.

View monthly share of search table
MonthPendoAppcuesUserpilotAmplitudeChameleon
Oct 202567.7%10.5%12.6%8.7%0.5%
Nov 202566.2%12.4%12.3%8.6%0.49%
Dec 202569.1%10.7%10.5%9.2%0.51%
Jan 202670.3%10.9%10.6%7.8%0.36%
Feb 202662.2%13.8%11%12.4%0.53%
Mar 202665.3%11.9%11.6%10.8%0.37%
Apr 202669%10.6%10.3%9.7%0.33%
May 202664%14.7%9.6%11.3%0.38%
Jun 202667.4%12.6%10.1%9.5%0.4%
Jul 202663.3%14%11.6%10.6%0.54%
Aug 202669%12.7%10.3%7.7%0.33%
Sep 2026—————

  1. 1.Pendo

    69%

    Held 1st. 37.5K estimated branded searches, +19% vs prior month. Share +5.7 points.

  2. 2.Appcues

    12.7%

    Held 2nd. 6.9K estimated branded searches, -0.58% vs prior month. Share -1.3 points.

  3. 3.Userpilot

    10.3%

    Held 3rd. 5.6K estimated branded searches, -2.8% vs prior month. Share -1.3 points.

  4. 4.Amplitude

    7.7%

    Held 4th. 4.2K estimated branded searches, -20.6% vs prior month. Share -2.9 points.

  5. 5.Chameleon

    0.33%

    Held 5th. 180 estimated branded searches, -33.3% vs prior month. Share -0.2 points.

Compare search popularity between Chameleon and its closest rivals

How has branded search demand for Chameleon changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Chameleon worldwide fell from 330 to 180.
  • Across the 11 months ending August 2026, Chameleon’s estimated Share of Search among product led growth platforms worldwide held steady, from 0.5% to 0.33%.

How did search popularity change for product led growth platforms worldwide in August 2026?

  1. In August 2026, Pendo gained estimated Share of Search among product led growth platforms worldwide, from 63.3% to 69%.

  2. In August 2026, Amplitude lost estimated Share of Search among product led growth platforms worldwide, from 10.6% to 7.7%.

  3. In August 2026, Userpilot lost estimated Share of Search among product led growth platforms worldwide, from 11.6% to 10.3%.

  4. In August 2026, Appcues lost estimated Share of Search among product led growth platforms worldwide, from 14% to 12.7%.

  5. Estimated monthly branded searches for Chameleon worldwide fell 45.5% over 11 measured months, from 330 to 180 in August 2026.

Where does Chameleon compete?

Chameleon is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Product onboarding platforms5th of 50.33%Show ranking
Product led growth platforms5th of 50.33%Shown above
Product adoption platforms5th of 50.35%Show ranking
Product onboarding tools5th of 51.1%Show ranking

How is Chameleon measured?

Brandwave collects information about searches that people make online using Chameleon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • chameleon user onboarding
  • chameleon.io

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How the Brand Demand Index is measured

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