UserGuiding vs WalkMe:Which is searched more?
In September 2026, WalkMe had more branded searches than UserGuiding among product adoption platforms worldwide. WalkMe had about 18,100 branded searches, while UserGuiding had 1,600. WalkMe made up 17.9% of all product adoption platform searches we track, and UserGuiding accounted for 1.6%. These are worldwide searches for English-language branded terms.
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Is UserGuiding or WalkMe more popular in search?
Compare the tools used to onboard users inside a product. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for WalkMe, UserGuiding. The figures are in the table below the chart.
View monthly share of searches table
| Month | Whatfix | Pendo | WalkMe | Appcues | Userflow | Userpilot | UserGuiding | Chameleon |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 13.8% | 41.9% | 20.7% | 6.2% | 6.2% | 7.6% | 3.4% | 0.31% |
| Nov 2025 | 15.2% | 37.6% | 22.8% | 6.8% | 6.8% | 6.8% | 3.7% | 0.28% |
| Dec 2025 | 14% | 42.5% | 21% | 6.3% | 6.3% | 6.3% | 3.4% | 0.31% |
| Jan 2026 | 11.8% | 43.9% | 21.7% | 6.5% | 6.5% | 6.5% | 2.8% | 0.22% |
| Feb 2026 | 14.7% | 38.2% | 22% | 8.1% | 6.6% | 6.6% | 3.5% | 0.33% |
| Mar 2026 | 12.6% | 40.1% | 23.1% | 7% | 7% | 6.9% | 3% | 0.23% |
| Apr 2026 | 13.8% | 42.7% | 20.6% | 6.3% | 7.6% | 6.1% | 2.7% | 0.2% |
| May 2026 | 15.2% | 38.6% | 22.7% | 8.5% | 6.8% | 5.5% | 2.4% | 0.23% |
| Jun 2026 | 13.9% | 42.9% | 20.7% | 7.7% | 6.2% | 6.2% | 2.2% | 0.25% |
| Jul 2026 | 17.8% | 37.9% | 21.8% | 8.1% | 5.3% | 6.5% | 2.3% | 0.32% |
| Aug 2026 | 16.7% | 42.3% | 20.4% | 7.6% | 5% | 6.1% | 1.8% | 0.2% |
| Sep 2026 | 32.8% | 31.2% | 17.9% | 5.6% | 5.4% | 5.4% | 1.6% | 0.15% |
How has the UserGuiding and WalkMe comparison changed over the last 12 months?
3 findings
- WalkMe was ahead of UserGuiding in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, UserGuiding’s share of searches among product adoption platforms worldwide moved from 3.4% to 1.6%, and its estimated monthly branded searches moved from 3.6K to 1.6K.
- Across the 12 months ending September 2026, WalkMe’s share of searches among product adoption platforms worldwide moved from 20.7% to 17.9%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
How did search popularity change for product adoption platforms worldwide in September 2026?
3 changes
In September 2026, Whatfix overtook Pendo and WalkMe to become the leader among product adoption platforms worldwide, with 32.8% of the searches.
In September 2026, WalkMe lost share of searches among product adoption platforms worldwide, from 20.4% to 17.9%.
Estimated monthly branded searches for UserGuiding worldwide fell 55.6% over 12 measured months, from 3.6K to 1.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using UserGuiding’s and WalkMe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
UserGuiding
1 branded search term
- userguiding
WalkMe
1 branded search term
- walkme
Other head-to-heads among product adoption platforms
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