Brandwave

How popular isTableau in search?

In August 2026, there were an estimated 8.1K branded searches for Tableau worldwide which is down 33.1% over the last 11 months. Tableau holds 0.15% estimated Share of Search among business intelligence platforms worldwide and is ranked 5th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Microsoft Power BI52.9%
  2. Power BI42.8%
  3. Metabase2.1%
  4. Looker1.8%
  5. Tableau0.15%
  6. Sisense0.11%
  7. GoodData0.05%
  8. Mode Analytics0.04%
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Where does Tableau compete?

Tableau is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Business intelligence platforms5th of 80.15%Shown below
Business intelligence tools6th of 60.27%Show ranking
Data visualisation platforms5th of 51.2%Show ranking

Which business intelligence platforms compete with Tableau?

Tableau against business intelligence platforms worldwide, by month

Share of Search by month for Microsoft Power BI, Power BI, Metabase, Tableau. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft Power BIPower BIMetabaseLookerTableauSisenseGoodDataMode Analytics
Oct 202550.2%45.2%1.8%2.3%0.2%0.17%0.07%0.05%
Nov 202550.6%45.2%1.8%1.9%0.2%0.17%0.06%0.05%
Dec 202550%45.1%2.2%2.3%0.2%0.17%0.06%0.05%
Jan 202650.6%45.3%1.8%1.9%0.16%0.14%0.06%0.05%
Feb 202650.4%45.5%1.8%1.9%0.16%0.14%0.06%0.06%
Mar 202650.3%44.7%2.2%2.3%0.2%0.13%0.06%0.06%
Apr 202650.8%45.1%1.8%1.9%0.16%0.11%0.06%0.06%
May 202651.3%44.7%1.8%1.9%0.13%0.11%0.05%0.05%
Jun 202652.2%43.5%2.1%1.8%0.16%0.13%0.06%0.06%
Jul 202653%42.8%2.1%1.8%0.15%0.11%0.05%0.05%
Aug 202652.9%42.8%2.1%1.8%0.15%0.11%0.05%0.04%
Sep 2026————————

  1. 1.Microsoft Power BI

    52.9%

    Held 1st. 2.8M estimated branded searches, -0.15% vs prior month. Share 0 points.

  2. 2.Power BI

    42.8%

    Held 2nd. 2.2M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Metabase

    2.1%

    Held 3rd. 111K estimated branded searches, +0.2% vs prior month. Share 0 points.

  4. 4.Looker

    1.8%

    Held 4th. 93.6K estimated branded searches, -0.45% vs prior month. Share 0 points.

  5. 5.Tableau

    0.15%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Sisense

    0.11%

    Held 6th. 5.5K estimated branded searches, -0.18% vs prior month. Share 0 points.

  7. 7.GoodData

    0.05%

    Held 7th. 2.5K estimated branded searches, -0.81% vs prior month. Share 0 points.

  8. 8.Mode Analytics

    0.04%

    Held 8th. 1.9K estimated branded searches, -20.8% vs prior month. Share 0 points.

Compare search popularity between Tableau and its closest rivals

How has branded search demand for Tableau changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Tableau worldwide fell from 12.1K to 8.1K.
  • Across the 11 months ending August 2026, Tableau’s estimated Share of Search among business intelligence platforms worldwide held steady, from 0.2% to 0.15%.

How did search popularity change for business intelligence platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Sisense worldwide fell 45.2% over 11 measured months, from 10K to 5.5K in August 2026.

  2. Estimated monthly branded searches for GoodData worldwide fell 45.1% over 11 measured months, from 4.5K to 2.5K in August 2026.

  3. Estimated monthly branded searches for Mode Analytics worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

  4. Estimated monthly branded searches for Tableau worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

  5. Estimated monthly branded searches for Looker worldwide fell 32.4% over 11 measured months, from 138K to 93.6K in August 2026.

  6. Estimated monthly branded searches for Power BI worldwide fell 18.2% over 11 measured months, from 2.7M to 2.2M in August 2026.

How is Tableau measured?

Brandwave collects information about searches that people make online using Tableau’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • tableau software

Do you work for Tableau? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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