Euromonitor vs Tableau:Which is searched more?
In September 2026, Tableau had more branded searches than Euromonitor among retail analytics platforms worldwide. Tableau had about 558,000 branded searches, while Euromonitor had 27,100. Tableau made up 17.7% of all retail analytics platform searches we track, and Euromonitor accounted for 0.86%. These are worldwide searches for English-language branded terms.
Follow Euromonitor vs Tableau and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is Euromonitor or Tableau more popular in search?
Compare the firms that track retail and shopper data. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Tableau, Euromonitor. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Power BI | Tableau | NielsenIQ | Kantar | Circana | Euromonitor | RELEX Solutions |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 68.7% | 20.9% | 5% | 3.4% | 0.83% | 0.83% | 0.25% |
| Nov 2025 | 72% | 18% | 5.3% | 2.9% | 0.71% | 0.87% | 0.21% |
| Dec 2025 | 71.1% | 17.8% | 6.4% | 2.9% | 0.86% | 0.71% | 0.26% |
| Jan 2026 | 71.7% | 17.9% | 6.4% | 2.4% | 0.71% | 0.71% | 0.26% |
| Feb 2026 | 72.6% | 18.1% | 5.3% | 2.4% | 0.72% | 0.72% | 0.21% |
| Mar 2026 | 71.9% | 18% | 5.3% | 2.9% | 0.87% | 0.87% | 0.26% |
| Apr 2026 | 72.1% | 18% | 5.3% | 2.9% | 0.71% | 0.71% | 0.26% |
| May 2026 | 74.7% | 15.2% | 5.5% | 3% | 0.74% | 0.61% | 0.22% |
| Jun 2026 | 71.2% | 17.7% | 6.4% | 2.9% | 0.86% | 0.71% | 0.26% |
| Jul 2026 | 71.3% | 17.8% | 6.4% | 2.9% | 0.86% | 0.58% | 0.21% |
| Aug 2026 | 71.2% | 17.7% | 6.4% | 2.9% | 0.86% | 0.71% | 0.26% |
| Sep 2026 | 70.9% | 17.7% | 6.4% | 2.9% | 1% | 0.86% | 0.31% |
How has the Euromonitor and Tableau comparison changed over the last 12 months?
3 findings
- Tableau was ahead of Euromonitor in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Euromonitor’s share of searches among retail analytics platforms worldwide moved from 0.83% to 0.86%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Tableau’s share of searches among retail analytics platforms worldwide moved from 20.9% to 17.7%, and its estimated monthly branded searches moved from 835K to 558K.
How did search popularity change for retail analytics platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Tableau worldwide fell 33.2% over 12 measured months, from 835K to 558K in September 2026.
Estimated monthly branded searches for Euromonitor worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Euromonitor’s and Tableau’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Euromonitor
1 branded search term
- euromonitor
Tableau
2 branded search terms
- tableau
- tableau software
Other head-to-heads among retail analytics platforms
Microsoft Power BI vs Tableau: compare search popularity
Microsoft Power BI vs NielsenIQ: compare search popularity
Microsoft Power BI vs Kantar: compare search popularity- Tableau vs NielsenIQ: compare search popularity
- Tableau vs Kantar: compare search popularity
- NielsenIQ vs Kantar: compare search popularity
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.