Brandwave

Data visualisation platforms:Which brands are most popular in search?

In August 2026, Domo was the most searched among data visualisation platforms worldwide, with an estimated 450K branded searches and 67.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Domo67.2%
  2. Metabase16.6%
  3. Qlik11%
  4. Looker Studio4%
  5. Tableau1.2%

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Share of SearchLeaderboard

Compare the platforms teams build dashboards in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among data visualisation platforms worldwide, by month

Share of Search by month for Domo, Metabase, Qlik, Looker Studio. The figures are in the table below the chart.

View monthly share of search table
MonthDomoMetabaseQlikLooker StudioTableau
Oct 202562.2%15.3%15.2%5.6%1.7%
Nov 202559.2%17.8%14.6%6.5%1.9%
Dec 202564.8%16%13%4.8%1.4%
Jan 202663.3%15.6%12.7%7%1.4%
Feb 202658.5%17.6%14.4%7.9%1.6%
Mar 202661%18.4%12.3%6.7%1.6%
Apr 202664.1%15.8%12.9%5.8%1.4%
May 202665%16%13.1%4.8%1.2%
Jun 202665%16%13.1%4.8%1.2%
Jul 202662.6%18.8%12.6%4.6%1.4%
Aug 202667.2%16.6%11%4%1.2%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Domo

    67.2%

    Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +4.6 points.

  2. 2.Metabase

    16.6%

    Held 2nd. 111K estimated branded searches, +0.2% vs prior month. Share -2.3 points.

  3. 3.Qlik

    11%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -1.5 points.

  4. Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. 5.Tableau

    1.2%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among data visualisation platforms worldwide?

In August 2026, Domo was the most searched among data visualisation platforms worldwide, with an estimated 450K branded searches and 67.2% estimated Share of Search within this set. Metabase is in 2nd place, 50.6 percentage points behind at 16.6% Share of Search.

Global data visualisation platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Domo62.2% → 67.2%67.2%Aug 202658.5%Feb 20261st
Metabase15.3% → 16.6%18.8%Jul 202615.3%Oct 20252nd
Qlik15.2% → 11%15.2%Oct 202511%Aug 20263rd
Looker Studio5.6% → 4%7.9%Feb 20264%Aug 20264th
Tableau1.7% → 1.2%1.9%Nov 20251.2%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Domo’s estimated Share of Search among data visualisation platforms worldwide increased from 62.2% to 67.2%.
  • Across the 11 months ending August 2026, Metabase’s estimated Share of Search among data visualisation platforms worldwide increased from 15.3% to 16.6%.
  • Across the 11 months ending August 2026, Qlik’s estimated Share of Search among data visualisation platforms worldwide decreased from 15.2% to 11%.
  • Across the 11 months ending August 2026, Looker Studio’s estimated Share of Search among data visualisation platforms worldwide decreased from 5.6% to 4%.
  • Across the 11 months ending August 2026, Domo’s estimated Share of Search among data visualisation platforms worldwide peaked at 67.2% in August 2026 and was lowest at 58.5% in February 2026.
  • Across the 11 months ending August 2026, Metabase’s estimated Share of Search among data visualisation platforms worldwide peaked at 18.8% in July 2026 and was lowest at 15.3% in October 2025.
  • Across the 11 months ending August 2026, Looker Studio’s estimated Share of Search among data visualisation platforms worldwide peaked at 7.9% in February 2026 and was lowest at 4% in August 2026.
  • Across the 11 months ending August 2026, Tableau held steady: its estimated Share of Search among data visualisation platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for data visualisation platforms worldwide in August 2026?

  1. In August 2026, Domo gained estimated Share of Search among data visualisation platforms worldwide, from 62.6% to 67.2%.

  2. In August 2026, Metabase lost estimated Share of Search among data visualisation platforms worldwide, from 18.8% to 16.6%.

  3. In August 2026, Qlik lost estimated Share of Search among data visualisation platforms worldwide, from 12.6% to 11%.

  4. In August 2026, Looker Studio lost estimated Share of Search among data visualisation platforms worldwide, from 4.6% to 4%.

  5. Estimated monthly branded searches for Tableau worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

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