Looker Studio vs Qlik:Which is more popular by branded search?
In August 2026, Qlik had more branded searches than Looker Studio among data visualisation platforms worldwide. Qlik was estimated to have 74K branded searches compared to Looker Studio’s 27.1K, and held an 11% Share of Search versus Looker Studio’s 4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Looker Studio or Qlik?
Compare the platforms teams build dashboards in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Qlik, Looker Studio. The figures are in the table below the chart.
View monthly share of search table
| Month | Domo | Metabase | Qlik | Looker Studio | Tableau |
|---|---|---|---|---|---|
| Oct 2025 | 62.2% | 15.3% | 15.2% | 5.6% | 1.7% |
| Nov 2025 | 59.2% | 17.8% | 14.6% | 6.5% | 1.9% |
| Dec 2025 | 64.8% | 16% | 13% | 4.8% | 1.4% |
| Jan 2026 | 63.3% | 15.6% | 12.7% | 7% | 1.4% |
| Feb 2026 | 58.5% | 17.6% | 14.4% | 7.9% | 1.6% |
| Mar 2026 | 61% | 18.4% | 12.3% | 6.7% | 1.6% |
| Apr 2026 | 64.1% | 15.8% | 12.9% | 5.8% | 1.4% |
| May 2026 | 65% | 16% | 13.1% | 4.8% | 1.2% |
| Jun 2026 | 65% | 16% | 13.1% | 4.8% | 1.2% |
| Jul 2026 | 62.6% | 18.8% | 12.6% | 4.6% | 1.4% |
| Aug 2026 | 67.2% | 16.6% | 11% | 4% | 1.2% |
| Sep 2026 | — | — | — | — | — |
How has the Looker Studio and Qlik comparison changed over the last 12 months?
3 findings
- Qlik was ahead of Looker Studio in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Looker Studio’s estimated Share of Search among data visualisation platforms worldwide moved from 5.6% to 4%, and its estimated monthly branded searches moved from 40.5K to 27.1K.
- Across the 11 months ending August 2026, Qlik’s estimated Share of Search among data visualisation platforms worldwide moved from 15.2% to 11%, and its estimated monthly branded searches moved from 110K to 74K.
How did search popularity change for data visualisation platforms worldwide in August 2026?
2 changes
In August 2026, Qlik lost estimated Share of Search among data visualisation platforms worldwide, from 12.6% to 11%.
In August 2026, Looker Studio lost estimated Share of Search among data visualisation platforms worldwide, from 4.6% to 4%.
How each brand is measured
Brandwave collects information about searches that people make online using Looker Studio’s and Qlik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Looker Studio
2 branded search terms
- looker studio
- lookerstudio
Qlik
1 branded search term
- qlik
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.